HONG KONG – South Korean broadcaster SBS has cancelled its dating reality show “Jjak” after a female contestant last week committed suicide.

The 29 year old woman, identified only by her surname Chun, apparently told family that she felt misrepresented by the “Big Brother”-style show in which contestants are put through various different exercises in order to find a mate.

Chun is understood to have killed herself some time on Wednesday on the island of Jeju where the show was filming. Media reports say she hanged herself. Police say that she left a suicide note.

SBS announced the show’s cancellation this weekend, but declined any direct responsibility for Chun’s death.

South Korea has a sad track record of cyber-bullying and high-profile suicides as well as one of the world’s highest rates of suicides.