Showtime’s Sunday dramas are both generating more than two-thirds of their total viewing on a time-shifted basis. Both shows also hit live ratings highs for the season this past Sunday.
“Homeland,” riding the wave of a rebound this season with critics and fans, gained 7% from the previous week to average 1.77 million viewers in its 9 p.m. premiere airing. It tallied 2.32 million viewers for the night, an 11% spike from the previous week.
For the season to date, “Homeland” after nine episodes is averaging 5.6 million viewers across all of Showtime’s linear, VOD and streaming platforms. Some 74% of that viewing is done on a time-shifted basis, up a tick from last season’s 73% average.
“Affair” delivered its highest-rated episode of the season this past Sunday, up 13% from the previous week to 877,000 viewers. The moody study of an extramarital affair from male and female perspectives cracked the 1 million viewer mark for the first time in live-plus-same day ratings. “Affair” topped out for the night at 1.12 million, up 14% from the previous week.
“Affair” in total is averaging 3.7 million viewers across all platforms for its first seven episodes, with 86% of viewing done on a delayed basis.