The daytime strip “RightThisMinute” has been picked up by Fox-owned stations in 10 markets, marking a big win for an indie syndie series that has been slowly but surely building up a national lineup.
Deal will give “Minute” weekday clearances on Fox Television Stations outlets in New York, Los Angeles, Chicago and seven other major markets starting in the fall. The show is a newsmag-style roundup of viral videos and news items with heat on the Internet.
“Minute,” which offers stations two half-hour episodes each day, is produced out of Phoenix as a joint venture of TV station groups Cox Media Group, Raycom Media and E.W. Scripps. MGM TV began distribbing the show last fall as it mounted its national rollout.
“Minute” previously aired in the top three markets as a half-hour weekend entry in low-visibilty timeslots. The Fox deal promises to make the show more prominent and raise its national clearance level to 85% of U.S. TV households, a key threshold for advertising sales.
“Minute” is overseen by TV news vet Phil Alvidrez, head of MagicDust Television. Lisa Hudson (“TMZ”) and Dennis O’Neill are exec producers.
The slow-build rollout and station group backing of the show is a throwback to an earlier TV era, before the largest media congloms came to dominate the first-run syndie biz.
“Our viewers rely on ’RightThisMinute‘ as their go-to source for breaking videos and the stories behind them,” said Alvidrez. “We look forward to bringing the web’s most compelling stories to larger audiences nationwide.”