You will be redirected back to your article in seconds

Spain’s SunFlower, Imira Unveil ‘Planet’ at Cartoon Forum

Imira to co-produce

Spain’s SunFlower Graphics presents “Planet Play” at the 25th Cartoon Forum on Thursday Sept. 25. SunFlower specializes in the development of APPs, augmented reality and 3D animation.

Barcelona-based Imira Entertainment, one of the best-known of Spanish sales and production houses devoted to kids and youth content, will handle financing and international distribution strategy.

“Planet” turns on Play, the new-guy-in-town in Orbitrom23, a planet where every kid has a Bot, a kind of robot-nanny-smarthphone device. But Play doesn’t have one. And to cap it all, Play has difficulties with gravity when he gets embarrassed. However, new friends and adventures will definitely lighten his mood.

Series will be directed by first-timer Dario Regattieri and penned by U. K.’s Andrew Viner (“Rubbadubbers”).

“The design of the character’s forms and colors are apparently simple, but strong and direct. We were looking for a fresh and nice aesthetic result, where kids can easily recognize the characters and empathize with them and their Bots,” said “Play’s” Regattieri.

Aimed at children aged 6-8 years,  “Planet” is a project that combines comedy and technology in an augmented reality world, so it’s a project very appropriate for transmedia or 360 exploitation,” pointed out Imira’s CEO Sergi Reitg.

“The technological key point are the BOTS, special characters who are the center of the story and offer many possibilities inside and outside the series. For example, we use the Augmented Reality in the videogame which is developed in parallel. In the game, you can change your character’s bot features by capturing with your device’s camera some special skills that will be offered in the episodes,” said Regattieri.

Structured as a 52 x 11 minute series, “Planet”  is one out of a total of six Spanish projects –or participated by Spanish companies– presented at this year Toulouse event.

Producers aim to close financing and initiate the production stage by mid-2015. After Cartoon Forum, “Planet” will travel to Mipcom, Asia TV Forum and Kidscreen Summit.

Imira Entertainment’s production portfolio includes “Sandra, the Fairytale Detective” (52 x 13 minutes), “Lucky Fred” (104 x 12 minutes), and “Lola & Virgina” (52 x 12 minutes).

More TV

  • Telemundo Has 'Game of Thrones' Hopes

    Telemundo Has 'Game of Thrones' Hopes for 'La Reina del Sur' Season 2 Premiere

    Call it Telemundo’s “Game of Thrones.” The Spanish-language network is hoping for a blockbuster premiere tonight for the long-awaited sophomore season of “La Reina del Sur,” the crime drama starring Kate del Castillo that ranks as Telemundo’s most-watched original series ever. “La Reina” was a massive hit for Telemundo when it aired in early 2011. [...]

  • Florence and the Machine

    Florence & the Machine Premiere New Song on 'Game of Thrones'

    [pmc=related] If the voice singing the song during the end credits of “Game of Thrones” tonight sounded familiar — or unmistakable — yes, it was Florence + the Machine. The group’s version of the original “Game of Thrones” song “Jenny of Oldstones” debuted during the closing credits of this season’s second episode, following a rendition [...]

  • Game of Thrones Fan Theories

    Best Fan Theories for the Final Season of 'Game of Thrones'

    After eight seasons, “Game of Thrones” fans will finally see if their long-held theories will pay off. Dozens of important characters and a complex plot have made diehard viewers try to foresee plot twists for years. With the original R+L=J theory confirmed, meaning that Rhaegar Targaryen and Lyanna Stark were the real parents of Jon [...]

  • Abigail Disney on Bob Iger

    Abigail Disney Calls Bob Iger's $65 Million Compensation 'Insane'

    Disney chairman-CEO Bob Iger’s total compensation for Disney’s fiscal 2018 was a whopping $65.6 million. Abigail Disney, the granddaughter of Disney co-founder Roy Disney, calls that sum “insane.”  While speaking at the Fast Company Impact Council, the filmmaker and philanthropist insisted that this level of corporate payout has a “corrosive effect on society.” Disney took [...]

  • Tryion Lannister Game of Thrones Episode

    'Game of Thrones' Season 8 Episode 2 Leaks

    The second episode of “Game of Thrones'” final season has leaked online ahead of its Sunday night debut. Fear not, “Thrones” fans: though the internet is dark and full of spoilers, this post is free of any details from Season 8 episode 2. Rumblings of a leak began on the “Game of Thrones” Reddit and [...]

  • Contract Placeholder Business WGA ATA Agent

    Signs of Solidarity and Strain Emerge as Week 2 of WGA-Talent Agency Standoff Begins

    Hundreds of WGA members rallied solidly behind their union last week as the industry grappled with uncertainties spurred by the sudden break between writers and their talent agency representatives. But as the standoff heads into its second week, signs of strain among some WGA members are beginning to emerge. Shalom Auslander, author and creator of [...]

More From Our Brands

Access exclusive content