CANNES — Mark Burnett’s One Three Media and Red Arrow Entertainment Group have appointed former Reef Prods. executive Alex Dundas as creative director at their recently launched joint venture, production company One Three Media UK.

Dundas will be responsible for all content produced by the U.K. company, and will be the key liaison between One Three Media UK and One Three Media in the U.S. He will work closely with president of development Terry Wood to bring the U.S.-based shows to the U.K., and identifying and producing original content for U.K. broadcasters.

“Alex is an experienced series producer and show-runner who really understands my commitment to producing quality work. I’m thrilled to have him on board”, said Burnett, founder of One Three Media and producer of such American television hits as “The Voice,” “Survivor,” “The Apprentice” and “Shark Tank.”

“We are excited to have a seasoned vet such as Alex as part of our One Three Media team,” Wood said. “Being able to extend our reach and continue our brand development is something we have been looking to do at One Three for some time, and Alex is the perfect person to help push us forward.”