AMC will broaden its reach while Sundance Channel will be available in Mexico for the first time, AMC Networks International Latin America announced on Monday. The former MGM channel has been rebranded as AMC, and the network will double its household distribution coverage for films and original series such as “Halt and Catch Fire.”
Sundance Channel has expanded in recent months throughout Latin America, launching this summer in six territories.
AMC Latin America’s managing director Eduardo Zulueta said, “These new agreements with the largest pay-TV platforms in Mexico endorse the growing demand for AMC, Sundance Channel and elgourmet in the region. Our commitment to the region is firm and is emphasized by the improvement in our offer of globally renowned and locally relevant channels.”
The new agreement with cable association PCTV will include launches of 24 hour linear channels and VOD on systems including Megacable in Guadalajara and Telecable, owned by Grupo Hevi.
The linear and VOD services will also launch on pay-TV platforms owned by Televisa Telecom including DTH platform Sky Mexico and the Cablevision, Cablemas, Cablevision Monterrey and Izzi cable systems. In Mexico City, a separate agreement will cover IPTV provider Total Play.
The deals were brokered by Gustavo Lopez, VP of distribution, AMC Networks International Latin America.