×
You will be redirected back to your article in seconds

Sean Combs’ Revolt TV Aims to Broaden Reach in Music Biz

To mark its one-year anniversary in October, Sean Combs’ Revolt TV cabler will host a music biz conference in Miami in an effort to expand its presence throughout the entertainment industry.

Andre Harrell (pictured), the urban music vet who played a big role in launching Combs’ career, will steer the conference in his new role as vice chairman of Revolt.

Harrell, the founder of Uptown Records who has also been active in film and TV production, will focus on business development for Revolt, as well as industry outreach and the creation of strategic partnerships.

“He has significant amount of experience in music and has been very helpful to us with our programming,” Revolt CEO Keith Clinkscales told Variety. Clinkscales cited Harrell’s previous work with Revolt, developing and executive producing specials, including a recent focus on artist Mary J. Blige.

“I’m thrilled to help Revolt increase its influence as the only revolutionary music network tapped into what fans and artists truly want,” Harrell said in a statement.

Since its launch in October, Revolt TV has worked to expand the reach of its brand, and hopes that Harrell’s expertise and the upcoming conference in Miami will bolster their efforts.

“We wanted to have a way to have outreach to the music industry,” Clinkscales said of the conference’s impetus. With the changing state of music technology and marketing, Revolt sought “a way to capture that discussion,” starting with the Miami confab.

Revolt was among several channels born out of the commitment that Comcast Corp. made to give carriage deals to 10 independent startup outlets as a condition of its 2011 acquisition of NBCUniversal.

The channel began with a digital presence on Instagram and Twitter before developing a web presence, mobile application and the eventual channel. Revolt continues to program content designed for digital consumption. “Sean likes to say, that ‘we’re planning for a world of a billion devices.’”

Despite the challenges of launching an independent niche linear network, Revolt sees itself as a multiplatform brand that is well positioned to reach its target audience. Music programming continues to be its core focus. The channel has declared July “Independent Music Month,” highlighting artists on indie labels and docs such as “Our Vinyl Weighs a Ton,” about the influential L.A.-based Stones Throw Records label.

“It’s a great time to be in the kind of business that we’re in,” Clinkscales said.

Since its debut on Comcast, the channel has added carriage on Time Warner Cable and Century Link, but other MVPDs have been harder to crack. Clinkscales would not comment on specific negotiations, but emphasized that he is confident the channel is on the right track.

“The conversations are getting better and better,” Clinkscales said. “We have to make it easy for these carriers to pick us up and put us on. We have to continue to work hard to reach our audience.”

More Music

  • Ludwig Goransson Composer

    Composer Takes Music for the 'Star Wars' Series 'The Mandalorian' to a New Universe

    Ludwig Göransson, the Oscar- and Grammy-winning composer of “Black Panther,” faced a tricky assignment when he took on “The Mandalorian,” the new “Star Wars” series launching this week on the Disney Plus streaming service. “It’s a new medium, a new set of characters — and it has a certain tech-y grittiness, because you’re dealing with [...]

  • Tina Turner The Musical

    How 'Tina: The Tina Turner Musical' Tells the Icon's Traumatic Story

    It wasn’t the response Tali Pelman had hoped to receive. The group creative managing director of Stage Entertainment had traveled to Küsnacht, Switzerland, with one goal in mind: Convince Tina Turner that her life could be the stuff of a successful stage musical. “We walked in the door,” Pelman remembers. “Tina was already there, and she greeted [...]

  • sirius xm app on phone

    SiriusXM Starts Publishing Daily Videos From Dozens of Shows

    SiriusXM is doubling down on video: The satellite radio service officially announced a new initiative called SiriusXM Video Wednesday, with plans to publish daily videos from dozens of shows to paying subscribers. Some of the SiriusXM hosts you’ll be able to see more from include Kevin Hart, Jenny McCarthy, Joel Osteen, Karen Hunter and Jason [...]

  • Sir Elton John performs at Paramount

    Elton John Reveals Final 2020 Dates for ‘Farewell Yellow Brick Road’ Tour

    Elton John today announced the announced another 24 new concert dates to his sold out “Farewell Yellow Brick Road Tour.” These new dates complete the second year of the North American leg of Elton’s three-year worldwide tour, counting 43 dates in 2020. The tour will conclude in 2021 and is promoted by AEG Presents. The [...]

  • Camila Cabello Says Shawn Mendes Duet

    Camila Cabello Reveals Album Release Date, Tour, Appears on Cover of Time

    Camila Cabello made a strong play to dominate headlines on Tuesday morning, revealing the December 6 release date for her sophomore album “Romance,” announcing a brace of tour dates and appearing on the cover of Time magazine for its “Next 100” list of the next 100 most influential people in the world. The Time cover, [...]

  • Jennifer Lopez Actors on Actors

    Jennifer Lopez Wants Super Bowl Halftime Show to Be a Unifying Moment for America

    When Jennifer Lopez takes the stage at the 2020 Super Bowl halftime show with Shakira next February, she hopes that the performance will be a unifying moment, particularly for Latinos in America. Lopez spoke about what she hopes to achieve at the Super Bowl in a conversation with Robert Pattinson for Variety‘s Actors on Actors [...]

  • Larry Meistrich Saigon

    Rapper Saigon, Film Producer Larry Meistrich Team to Help Underserved Students

    Brooklyn rapper Saigon, best known for “The Greatest Story Never Told” mixtape series and singles such as “C’Mon” and “Nunya,” has teamed with film producer Larry Meistrich (a founding member of The Shooting Gallery and NEHST Studios whose credits include the Oscar-winning “Sling Blade” and the seminal hip-hop flick “Belly”) to launch The 13thMan for [...]

More From Our Brands

Access exclusive content