A little original Motown will be joining musical “Motown” on the Broadway slate this winter, with the Temptations and the Four Tops scheduled to play a week-long concert stint at the Palace Theater at the end of the year.
The concert will slip into the Palace before the venue’s next tenant, musical “An American with Paris,” moves in for an April opening. The Palace has served as a concert venue for other stars in the past, ranging from Judy Garland in 1956 to Liza Minnelli in 2008.
Motown’s brand and song catalog have already proven their selling power on Broadway with “Motown,” the behind-the-music tuner that quickly snowballed into one of the strongest-selling titles of the spring 2013 slate. As acts associated with the label — and with familiar tunes includng “My Girl,” “Get Ready,” “Baby I Need Your Lovin’,” “The Way You Do The Things You Do” and “It’s Been the Same Old Song” — the Temptations (pictured above) and the Four Tops seems likely to pull in hefty sales well.
Also tipping the scales in favor of major sales is that fact that the concert will run during the New Year’s frame, traditionally the most profitable time on Broadway.
The Temptations and the Four Tops will play seven perfs at the Palace Dec. 29-Jan. 4.
