×

Broadway Box Office: James Franco Rings In Strong Sales for ‘Of Mice and Men’

The start of spring break and a strong turnout for shows fronted by James Franco, Idina Menzel and Denzel Washington contributed to Broadway’s $2 million surge last week.

Overall, according to The Broadway League, the Street cumed $26,493,581 for 32 shows during the week ending March 23  — up from the previous week’s $24,465,468 and nearly $5 million more than the same frame a year ago ($21,709,082),

The Franco and Chris O’Dowd-fronted  “Of Mice and Men” debuted with six previews last week at Longacre Theatre, playing at more than 95% capacity and grossing an impressive $688,832.

And in their third frames, Washington’s play “A Raisin in the Sun” and musical “If/Then” (starring Menzel) held up nicely, as did “Les Miserables” in week four.

“Raisin” brought in $1,107,163 for its eight performances, up from $981,488 the previous week. “If/Then” was also up and surpassed the $1 million mark ($1,008,303 vs. $929,267 the previous week). And enduring tourist fave “Les Mis” was nearly at the previous week’s level ($1,031,869 vs. $1,043,262 for the week of March 10-16).

“Rocky,” which opened to mixed, but generally favorable reviews, saw an encouraging week-over-week gain — rising to nearly $800,000 from about $640,000 the previous week.

Popular on Variety

“After Midnight,” which suffered two weeks ago after the exit of star k.d. lang ($381,020), surged last week (to $714,663) as new guests Toni Braxton and Babyface Edmonds stepped into the show.

Also on the rise by 5% or more were “Kinky Boots” (1,451,463), “Aladdin” ($937,099), “Bullets Over Broadway” ($782,289), “No Man’s Land/Waiting for Godot” ($647,289). “Mamma Mia” (573,443), “The Realistic Joneses” ($433,391) and “Mothers And Sons” (248,821).

The largest dropoff on the chart last week was “The Bridges of Madison County,”  sliding by nearly 20% from the previous week to $385,394.

Joining “Of Mice and Men” as a newcomer last week were Tony Shalhoub vehicle “Act One” ($152,704 for four previews at nonprofit theater Vivian Beaumont) and “Cabaret” ($255,813 for three previews at Studio 54).

More Legit

  • Protesters demonstrate at the Broadway opening

    'West Side Story' Broadway Opening Night Sparks Protests

    Roughly 100 protestors gathered outside the Broadway premiere of “West Side Story” on Thursday night, carrying placards and chanting in unison to demand the removal of cast member Amar Ramasar. “Hey, hey, ho, ho, Ramasar has got to go,” they cried while holding signs that read “Keep predators off the stage,” “Sexual predators shouldn’t get [...]

  • West Side Story review

    'West Side Story': Theater Review

    Whittled down to one hour and forty-five minutes, “West Side Story” – with book by Arthur Laurents, music by Leonard Bernstein, lyrics by Stephen Sondheim, and choreography by Jerome Robbins — has grown exceedingly dark and mislaid some of its moving parts in the new Broadway revival from edgy Belgian director Ivo Van Hove. (Can [...]

  • The Inheritance review

    'The Inheritance' Closing in March After Box Office Struggles

    “The Inheritance,” a sprawling and ambitious epic that grappled with the legacy of the AIDS epidemic, will close on March 15. The two-part play has struggled mightily at the box office despite receiving strong reviews. Last week, it grossed $345,984, or 52% of its capacity, a dispiriting number for a show that was reported to [...]

  • MCC theater presents 'Alice By Heart'

    Steven Sater on Adapting 'Alice by Heart' From a Musical to a Book

    When producers approached lyricist Steven Sater (“Spring Awakening”) to adapt Lewis Carroll’s “Alice’s Adventures in Wonderland” into a musical, his initial reaction was to recoil. His initial thought was that the book didn’t have a beginning, middle and an ending. But Sater pulled it off with his production of “Alice By Heart.” After an off-Broadway [...]

  • The Lehman Trilogy review

    Sam Mendes' 'Lehman Trilogy' Kicks off Ahmanson's New Season

    Sam Mendes’ “The Lehman Trilogy,” which took London’s West End by storm will be part of the Ahmanson’s lineup for the 2020-21 season. It will be joined by Broadway hits “Hadestown” and “To Kill a Mockingbird.” Artistic director Michael Ritchie announced the season that will also feature four fan favorites and another production to be [...]

  • Zoe Caldwell Dead

    Zoe Caldwell, Four-Time Tony Winner, Dies at 86

    Zoe Caldwell, an Australian actress with a talent for illuminating the human side of imposing icons such as Cleopatra and Maria Callas in a career that netted her four Tony Awards, died on Sunday due to complications from Parkinson’s disease, according to her son Charlie Whitehead. She was 86. Caldwell occasionally appeared in television and [...]

  • Cambodian Rock Band interview

    Listen: How 'Cambodian Rock Band' Became One of the Most Produced Plays in the U.S.

    One of the hottest trends in American theater this season is Cambodian surf rock from the 1970s — and that’s thanks to “Cambodian Rock Band.” Listen to this week’s Stagecraft podcast below: Playwright Lauren Yee’s genre-bending stage show, part family drama and part rock concert, has become one of the most-produced plays in the U.S. this season. [...]

More From Our Brands

Access exclusive content