×

Tenth Anniversary of ‘Sideways’ Helps Raise Relief Funds

The Santa Barbara Vintners Foundation and Direct Relief teamed up to help turn wine into funds, in conjunction with the 10th anniversary of the release of wine-themed “Sideways.” The Santa Barbara Wine Auction, the biennial gala event in its fourteenth year, raised $3 million in donations for Direct Relief. It also included a reunion of the stars of “Sideways,” drawing appeal for fans of the comedy.

In the 2004 film, Miles and Jack, played by Paul Giamatti and Thomas Haden Church, respectively, took a trip to Santa Barbara’s wine country and repaired their lives during journey.

The foundation felt that the film’s plot aligned well with their goal of generating funds for Direct Relief through the wine auction. As an organization, Direct Relief aims to provide medical aid and relief to people facing emergency situations around the globe.

“A significant component of that number was contributed by bidders desiring the chance to come together to celebrate the anniversary of the release of ‘Sideways’ at a ten year reunion dinner,” said foundation president Jennifer Williamson Dore.

Direct Relief matched the foundation by 30 times, thus generating $90 million in aid to people both domestically and abroad.

Popular on Variety

More Film

  • Delete History

    'Delete History': Film Review

    If you’ve ever felt frustrated when a website asks you to select photos of traffic lights in order to prove that you’re not a robot, or struggled for a way to keep all your internet passwords straight, then digital-age satire “Delete History” was made with you in mind. Like the spam folder on your Google [...]

  • Whiplash

    Cutting Edge Group Acquires Soundtrack Label Lakeshore Records (EXCLUSIVE)

    Cutting Edge Group, a leading music financier and services provider for film, TV and advertising, has acquired Lakeshore Records, a top independent soundtrack label. Their partnership will provide Cutting Edge with an in-house label, while Lakeshore will continue to operate as an independent, doing albums for such high-profile projects as “Marriage Story,” “Moonlight,” “Stranger Things” [...]

  • Sakamoto

    Ryuichi Sakamoto to be Honored by Locarno Festival

    Japanese composer Ryuichi Sakamoto, who has worked with David Bowie in various guises and scored movies by greats such as Bernardo Bertolucci, Pedro Almodovar, and Alejandro Gonzalez Inarritu, will be honored by the Locarno Film Festival. Sakamoto, an electronic music pioneer whose Yellow Magic Orchestra, formed in 1978, anticipated both techno and rap music debuted [...]

  • The Reason I Jump

    Picturehouse Takes U.K. Rights to Jerry Rothwell's 'The Reason I Jump'

    Picturehouse Entertainment has picked up U.K. distribution rights for the Sundance prize-winning documentary “The Reason I Jump” from MetFilm Sales. Picturehouse’s Clare Binns and Paul Ridd and MetFilm’s Vesna Cudic negotiated the deal following the film’s world premiere at last month’s Sundance Film Festival, where it won the World Cinema Documentary Audience Award. Directed by [...]

  • Jason Segel

    Jason Segel on his AMC Series 'Dispatches' and Working Outside Studio Model

    “How I Met Your Mother” and “Sex Tape” actor Jason Segel has said it was a “magical midlife crisis” that inspired his new AMC series “Dispatches From Elsewhere,” in which the actor was able to take creative control and work outside of studio constraints. Segel, who was speaking Monday as part of a keynote address [...]

  • Sylvester Stallone Variety Cover story

    Sylvester Stallone's 'Little America' Is Pre-Sales Hit for AGC International

    “Little America,” an upcoming Sylvester Stallone-starring sci-fi-action thriller, has proven to be a strong attraction for sales powerhouse AGC International. With Rowan Athale writing and directing, the project was introduced earlier this week at the Berlin Film Festival’s European Film Market. Athale (“Wasteland,” “Outside the Wire,” “Way Down”) was in Berlin and met with distributors. [...]

  • Aum group logo

    'Fruitvale Station' Producer Co-Creates Multicultural Film Fund AUM Group

    “Fruitvale Station” producer Nina Bongiovi is teaming up with prominent figures in the film and tech industries to launch AUM Group, a fund dedicated to acquiring and developing IP and financing multicultural movies.  Among AUM’s (pronounced “om”) other co-founders are Gold House chairman Bing Chen, Twitch co-founder Kevin Lin and Bongiovi’s Significant Productions partner Michael [...]

More From Our Brands

Access exclusive content