×
You will be redirected back to your article in seconds

Box Office: ‘RoboCop’ Jumps the Gun Aiming for $35 Million-Plus Six-Day Opening

Action film marks the first of three 1980s remakes to bow this weekend

The first of three 80s reboots this weekend, Sony-MGM’s “RoboCop” launches Wednesday nationwide, tracking in the mid-to-high $30 millions and looking to register with young male auds prior to the long President’s Day frame.

But “The Lego Movie,” in its second frame, is likely to continue to rule the box office despite several Valentine’s Day-oriented openers.

The PG-13 action reboot, based on the 1987 “RoboCop,” stars Joel Kinnaman as the titular cyborg, alongside Gary Oldman, Michael Keaton and Abbie Cornish. Directed by Jose Padilha, it was co-produced by MGM with Columbia Pictures and cost around $100 million to produce.

Sony is handling theatrical marketing and distribution; MGM has worldwide TV rights, as well as home entertainment to be handled in partnership with Fox.

“RoboCop” already has grossed more than $30 million overseas having been released in 27 territories, the largest contributors being the U.K. and France, follow by Australia, Germany and Italy. Sony expands the film this weekend into major markets including Mexico, Russia, South Korea and Spain.

Domestically, “RoboCop” isn’t expected to have huge grosses on either Wednesday or Thursday, though the extended holiday frame should see heightened theater traffic overall, especially on Valentine’s Day (Friday) for three date-night entries — “About Last Night,” “Endless Love” (the other two 80’s remakes) and “Winter’s Tale.”

“RoboCop” has received mixed reviews, which should not affect it too greatly since auds unfamiliar with the original likely have modest expectations to begin with. Still, the film should perform well with fanboys, particularly in Imax.

“RoboCop” will compete male attention with Warner Bros.’ “The Lego Movie,” which enters its sophomore outing after a boffo $69 million domestic opening this past weekend.

More Data

  • Editorial use only. No book cover

    European Cinema Admissions Down 3.3% in 2018, but Hit 1.25 Billion for Fourth Year in a Row

    European cinema admissions hit 1.25 billion for the fourth consecutive year in 2018, despite dropping 3.3% from the record level set in 2017, according to figures released Wednesday by the International Union of Cinemas, or UNIC. Total box office revenue across Europe hit at least €8 billion ($9.1 billion), also for the fourth year running. The figures [...]

  • International 2018 Box Office Profits

    International Box Office Top 100 of 2018: Another Record Year, but Rise Is Slight

    International box office ticked up 1% over 2017 to a record $29.8 billion, helping to drive worldwide moviegoing up 2.7% to a new high-water mark of $41.7 billion. Most of the global increase came from North America, which surged 7% to $11.9 billion. “Avengers: Infinity War” became the seventh film to gross more than $1 [...]

  • Google Fined $57 Million in France

    Google Fined $57 Million in France for Breach of Data Protection Rules

    Google has been fined €50 million ($57 million) in France by data regulator CNIL for breaching the European Union’s data protection rules. The CNIL said in a statement that Google had not sufficiently informed its users about the exploitation of their personnal data. “We’re not denying that Google informs users who open an account…but the [...]

  • Neilsons Measurment Problems TV Digital

    Nielsen Launches Broader Suite of 'Audience-Buying' Products

    Nielsen is working to broaden its measurement offerings in the growing field of what is known in the media business as “audience buying.” The company on Tuesday said it would launch a suite of products that allow advertisers to define particular segments of consumers, a tactic that has gained new traction  among advertisers who have a [...]

  • Streaming, Pay-TV Rivals Drive Growth in

    Streaming, Pay-TV Rivals Drive 8% Growth in Asia Content Spend (Report)

    Production spend by online video companies in East and South Asia grew by some 80% last year, driven by competition between platforms for local series and movies, according to a report. That battle for original content between streaming platforms meant that the online video sector accounted for a 30% share of incremental production investment in [...]

  • Neilsons Measurment Problems TV Digital

    Fox, Turner, Viacom Will Take Part in New Roku Ad-Sales Market

    Roku, Inc. said it unveiled a new methodology for advertisers to use to aim commercials at specific audiences using the streaming-video platform in the United States. “As the industry’s leading TV streaming platform, we’re well-positioned to empower our publishers to unlock the full potential of OTT advertising and help them to meet the needs of [...]

More From Our Brands

Access exclusive content