The film, which stars Mark Ruffalo and Zoe Saldana, premiered at Sundance to mostly positive reactions. The autobiographical family dramedy has commercial potential if sold effectively, with a campaign centered around Ruffalo’s strong performance.
The deal was made for mid-seven figures. ICM Partners and Chris Tricarico negotiated on behalf of the filmmakers.
Sony Classics, which also acquired Sundance prize winner “Whiplash,” as well as Ira Sachs’ “Love Is Strange,” bought rights to “Polar Bear” in Germany, Scandinavia, Eastern Europe, Russia and the U.K. The Solution Entertainment Group is handling sales rights in all remaining international territories.
“Sony Pictures Classics consistently releases the movies I want to see,” Forbes said in a statement. “The film connected deeply with audiences at Sundance and I think (Sony Classics has) a terrific plan to expand on that experience.”
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