Charlotte Mickie has been tapped president of Mongrel Intl., the new division of Canadian distributor Mongrel Media.

The film business veteran will be heading acquisition and sales, and is in Cannes with Mongrel Intl.’s first pickup, “Maudie,” from director Aisling Walsh and starring Sally Hawkins. She’s be selling worldwide rights, excluding Canada, where Mongrel Media will distribute.

Mickie was most recently executive vice president of eOne Films Intl., which she joined in 2008 after it acquired Maximum Films, where she had been serving as managing director.

At eOne, she represented pics such as “Beasts of the Souhtern Wild,” “Incendies” and “Animal Kingdom.” Prior to Maximum Films, Mickie was managing director of Celluloid Dreams, where she handled films by the Dardenne brothers, Michael Haneke, Hirokazu Kore-eda and François Ozon. She oversaw international sales at Alliance Atlantis and founded the Alliance Independent division.

“Maudie,” which is set for a Newfoundland, Canada, shoot in July, is a story about a recluse and a fragile yet determined woman who enters his life and attains unexpected fame as a folk painter. Pic, written by Sherry White, is a Canada-Ireland co-production, produced by Bob Cooper, Mary Young Leckie and Susan Mullen, and executive produced by Heather Haldane, Mary Sexton, Tyler Mitchell, Alan Moloney and Johanna Hogan.