Rotterdam Fest Bows Tiger Release Label For VOD Distribution

PARIS– International Film Festival Rotterdam (IFFR), one of Europe’s top fests for indie movies, has signed a multi-year pact with Infostrada Creative Technology, a leading Dutch media company, to launch Tiger Release.

Tiger Release will give rights-holders of movies playing in Rotterdam’s official selection the opportunity to show their films on Infostrada’s global VoD  platforms including iTunes, YouTube, Vimeo, Google Play and PlayStation Network in the territories of their choice.

With Tiger Release, IFFR aims to tackle the increasingly difficult challenges that independent filmmakers, producers and sales agents face to find international distribution and a wider audience for their movies.  Pics that will likely benefit from Tiger Release are the ones that have not sold widely and are still available in key territories.

“IFFR is committed to supporting filmmakers and their films in the fast moving digital age. Our support for filmmakers does not start and end with the 12 days of the Festival, those 12 days represent a commitment to help find audiences for the creative and varied films selected for our programme in the months and years ahead, TR will be a huge addition to that philosophy,” said Rutger Wolfson, IFFR director, who added that the Tiger Release complements the Hubert Bals Fund and CineMart.

Janneke Staarink, IFFR’s managing director , said she expects Tiger Release to have a “hugely positive impact on what is one of the most important facets of today’s film industry: The distribution of independent film.”

Infostrada, which works with major U.S. film studios, will work directly with filmmakers to give them control over where and when the film is released with a guarantee of receiving 50% of VoD receipts.

On top of covering the encoding fees, Infostrada will also be able to host movies from the official selection on their servers from where they can be transferred to other film fests, or alternatively create DCP’s at a reduced rate.



Popular on Variety

More Film

  • Amanda Awards

    ‘Out Stealing Horses’ Tops Norway’s 2019 Amanda Awards

    HAUGESUND, Norway —  Hans Petter Moland’s sweeping literary adaptation “Out Stealing Horses” put in a dominant showing at Norway’s Amanda Awards on Saturday night, placing first with a collected five awards, including best Norwegian film. Celebrating its 35th edition this year, the Norwegian industry’s top film prize helped kick off the Haugesund Film Festival and [...]

  • Editorial use onlyMandatory Credit: Photo by

    Richard Williams, 'Who Framed Roger Rabbit' Animator, Dies at 86

    Renowned animator Richard Williams, best known for his work on “Who Framed Roger Rabbit,” died Friday at his home in Bristol, England, Variety has confirmed. He was 86. Williams was a distinguished animator, director, producer, author and teacher whose work has garnered three Oscars and three BAFTA Awards. In addition to his groundbreaking work as [...]

  • Instinct

    Locarno Film Review: 'Instinct'

    Now that “Game of Thrones” has finally reached its conclusion, releasing its gifted international ensemble into the casting wilds, will Hollywood remember just what it has in Carice van Houten? It’s not that the statuesque Dutch thesp hasn’t been consistently employed since her startling 2006 breakout in Paul Verhoeven’s “Black Book,” or even that she’s [...]

  • Good Boys Movie

    Box Office: 'Good Boys' Eyes Best Original Comedy Opening of 2019

    Universal’s “Good Boys” is surpassing expectations as it heads toward an estimated $20.8 million opening weekend at the domestic box office following $8.3 million in Friday ticket sales. That’s well above earlier estimates which placed the film in the $12 million to $15 million range, marking the first R-rated comedy to open at No. 1 [...]

  • Pedro Costa’s 'Vitalina Varela' Wins at

    Pedro Costa’s 'Vitalina Varela' Triumphs at Locarno Film Festival

    The 72nd Locarno Film Festival drew to a close Saturday with Portuguese auteur Pedro Costa’s dark and detached film “Vitalina Varela” coming away with several awards together with superlatives from segments of the hardcore cinephile crowd, including jury president Catherine Breillat. In announcing the Golden Leopard prize for the film, as well as best actress [...]

  • Vitalina Varela

    Locarno Film Review: 'Vitalina Varela'

    Frequently beautiful compositions and the theatrical use of a fierce kind of artifice have long been the hallmarks of Portuguese auteur Pedro Costa, regarded by a small but influential group of aesthetes as one of the great filmmakers of our era. For those in tune with his vision, the director’s films offer an exciting lesson [...]

  • Notre dame

    Locarno Film Review: 'Notre dame'

    Not to be too cynical about it, but might the recent horrific fire in Paris’ cathedral attract audiences to a film in which the gothic gem plays a major role? It’s likely a wiser marketing strategy than promoting the unrelenting silliness of Valerie Donzelli’s oh-so-kooky comedy “Notre dame,” the writer-director-star’s return to contemporary Paris following [...]

More From Our Brands

Access exclusive content