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Participation in Rio Festival’s RioMarket looks set to improve on last year’s numbers, according to festival co-director Walkiria Barbosa.

Among the many luminaries set to attend and conduct seminars and talk on panels are Gale Anne Hurd (“The Walking Dead”); Mexican producers Alex Garcia (“Words With Gods”) and Monica Lozano (“Instructions Not Included”); costume designer Janie Bryant (“Mad Men”); and a healthy contingent of Hollywood execs.

Hurd talks about production experience, through to “The Walking Dead,” Bryant her costume design on “Mad Men.” Actor Chad Coleman teams with Hurd for a Fox Presents.. The Walking Dead presentation.

RioMarket, whether TV or Film, features screenings, one-on-one meetings. The major conferences focus will, however, be on TV, with a first-ever standalone RioMarket TV, and on international co-production.

That reflects new realities in the industry. Now fulfilled by 129 pay channels, new 2012 Brazilian TV content quotas – obliging its pay TV operators to air 3.5 hours of Brazilian content weekly – have more than tripled local content hours aired, per an ABTIV Brazilian Audiovisual Market study. Meanwhile, pay TV itself has grown, near doubling from 9.8 million subscribers in 2010 to 18.9 million this year. 130 members in 2011, ABPITV ranks have swelled to 440 in 2014.

Movie companies meet much of the new demand. Three months ahead of general elections on Oct. 5, Brazilian president Dilma Roussef also announced a huge 2014 1.2 billion reales ($540 million) government-funding package for Brazil’s film and TV sectors, under the initiative Brasil From All the Screens, which aims to pump up production to 300 feature films and 400 TV series,a year .

Brazil’s industry needs rapidly high-skilled workforce. RioMarket has an important training component, Barbosa proudly points out.

Government-backed and ambitious shingles are partnering on high-profile Latin American productions.

The Festival showcases two: Argentine Daniel Burman’s “The Mystery of Happiness,” co-produced by Barbosa, who heads Total Filmes, and Pablo Fendrik’s “El Ardor,” with Bananeira Films co-producing.

For Barbosa, “This is the moment for international co-production. There is money in Brazil, money abroad. We can certainly make international films if we go down the route of co-production.”

RIO MARKET MASTERCLASSES, SEMINARS, WORKSHOPS, PANELS

RIOMARKET TV

SEPTEMBER 24

10 a.m-11:30 How to meet the programming profile and productions costs of a channel?

Speakers:

Krishna Mahon, Original content director, A&E Ole Networks

Silvia Fu, Production Director, Turner Int. Do Brasil

Claudia Cortez, Responsible for acquisitions, Canal Arte 1

 

11:30 a.m- 12:30 A conversation with… Gale Anne Hurd

speaker

Gale Anne Hurd, producer, Valhala Motion Pictures

 

14.30- 16:00 Has the series format arrived in network television?

Moderator

Marco Altberg, ABPITV

Speakers

José Amancio, Director, Rede Record

Mauro Wilson, author/screenwriter, TV Globo

Paulo Fontenelle, Director, Director

 

15:00- 18:00 Sound for television and film workshop with Rui Miranda.

Speaker

Rui Miranda, Sound designer / editor/ International Outreach Representative, Full Sail University

 

15:30-18:00 Screenwriting workshop with Marc Halsey.

Speaker

Marc Halsey, Television writer, CBS, CW, ABC, Warner Bros., ABC Studios, CBS Studios

 

16:00-17:00 Adaptation of formats: Case study

Speaker

Marian Koehler, Content manager for channels GNT and +Globosat, Globosat

Jaqueline Vargas, director of development, Moonshot

 

17:00-18:00 The importance of new media for journalism.

Speaker

Rosa Magalhaes, Rosa Malgalhaes

 

SEPTEMBER 25

10:00-11:00 Transmedia: the audiovisual transformation and convergence.

Speaker

Marcelo Siqueira, Socio-director, Mistika Producoes Cinemátograficas Ltda.

 

11:30- 13:00 Dramaturgy on TV

Speaker

Caio Carvalho, CEO, Radio e Televisao Bandeirantes Ltda.

Mauro Garcia, CEO, ABPITV

 

14:30-16:00 TV Channels aimed at children

Speaker

Flávio Medeiros, Director of programming and acquisitions, Discovery Kids América Latina

Daniela Viera, Content coordination Cartoon Network, Turner International do Brasil

 

16:00-17.00 Forming an audience

Speaker

André Dias, Special projects director, TV Globo Comunicaçao e Participaçoes S.A

 

SEPTEMBER 26

9:00-13:00 Workshop Cinematography in Animation- Camera and Staging with Renato Falcao

Speaker

Renato Falcao, Cinematographer, Blue Sky Studios

 

10:00-11:30 Costume Design Master Class with Janie Bryant and Monica Corcoran

Speaker

Janie Bryant, Costume designer, Janie Bryant Inc.

Monica Corcoran Harel, Fashion consultant/author, MCH Inc.

 

100:00-12.000 International market trends and the opportunities for Brazil

Speaker

Marc Hasley, Television writer, BBS, CW, ABC, Warner Bros, ABC Studios, CBS Studios

José Mauricio Fittipaldi, General director Brazil, Televisa Internacional

Alejandro Toro Canal, Director of Co-productions, Caracol TV

 

11:30- 13:00 Legal aspects in television.

Speaker

Fábio de Sá Cesnik, Partner director, Cesnik Quintino e Salinas Advogados

14:30-16:00 Producing documentaries

Speaker

Krishna Mahon, Original content director, A&E Ole Networks

Henry Galsky, Project coordinator, Canal Brasil

Gabriella Varallo, Supervisor of production and development, Discovery Networks Brasil

 

16:00-17.00 VOD business models

Speaker

Fernando Magalhaes, Director programming, NET Serviços de Comunicaçao S.A.

 

17:00-18:00 The migration of TV viewers to Youtube.

Speaker

Felipe Neto, Founder and current CEO of Paramaker, Paramaker

 

September 27, 2014

11.00-18.30 Screenwriting Workshops with Gustavo Martinez

Speaker

Gustavo Martinez, Screenwriter/creative director, Estoria Produçoes

 

15:00-16:30 GloboNews Exhibition with Fernando Gabeira

Speaker

Fernando Gabeira,GloboNews

 

17:00-18:00 GloboNews Exhibition with the Special News Core

Speaker

Júlio Molica, Editor, GloboNews

Bárbara Carvalho, Journalist, GloboNews(TV Globo)

Antonia Karina Bernardoni, Coordinator special news core, TV Globo/GloboNews

Marina Veil, Journalist, GloboNews

 

19:30-21:30 GloboNews Premiere: Documentary “Torre de David”

Speaker

Júlio Molica, Editor, GloboNews

Rodrigo Carvalho, Reporter, GloboNews

 

RIOMARKET FILM

SEPTEMBER 29,

10:00-11:30 Co-production opportunities

Speaker

Anna Kokourina, Producer, Tabula Rasa Films

Paula Barreto, Producer, LC Barreto/Filmes do Equador

 

11:30-13:00 Official Co-productions

Speaker

Tatiana Emden, Director of International Affairs, National Audiovisual Fund,, Consejo Nacional de la Cultura y las Artes de Chile.

Myriam Assis de Souza, Analysis of rights coordinator, ANCINE

Ken Dhaliwal, Partner, Dentons Canada LLP

 

14:30-15:45 Co-producing With Countries Which Do Not Have An Official Co-production Agreement With Brazil

Kealeboga Bogatsu, Chief finance officer, KwaZulu Natal Film Commission South Africa

Leonie Berning, Board member, KwaZulu Natal Film Commission South Africa

Ricardo Castanheira, General director, Motion Picture Association America Latina

Eduardo Valente, International advisor, Ancine-Agencia Nacional do Cinema

 

15.45-16:45 Obstacles in Making Contracts and Recognition

Speaker

Luiza Duarte Pereira, Partner, Murta Goyanes Advogados

 

17:00-19:00 Co-production Process Simulation

Speaker

Nathalie Hoffman, CEO, Brazil Business Link

Marcelo Goyanes, Partner, Murta Goyanes Advogados

Iafa Britz, Partner-manager and producer, Migdal Films

Iona de Macedo, Co-founder, Dama Filmes

Walkiria Barbosa, Producer, Total Entertainment

Theresa Won, Manager of production & acquisitions, Myriad Pictures

Ken Dhaliwal, Partner, Dentons Canada LLP

Luane Gauer, International production coordinator, Universal Pictures International

 

SEPTEMBER 30

10:00-11:30 The Best Opportunities to Produce with Europe

Speaker

Marco Mehlitz, director, Leverá Conteúdo E Negócios

Ryan Wickers, Director of development, U.S. Motion Picture Production, EuropaCorp

Anna Kokourina, Producer, Tabula Rasa Films

 

11:30-13:00 International Film Financing

Speaker

Michael Hogan, Chief operating officer, Ivanhoe Pictures

Justin Begnaud, Chief operating officer, Crimson Forest Entertainmen Group, Inc.

Marc Fiorentino, Director, development & production, Hyde Park Entertainment

 

14:30-15.30 Business Opportunities in the International Audiovisual Market

Speaker

Michael Andreen, Senior Vice President, Fox International Productions

 

15.30-17:00 Co-producing With the USA

Speaker

Lauren Fisher, Manager-acquisitions & co-productions, CBS Films

Jonny Jay, Partner/Director of development, Amalgamation Pictures

Jacob Patrick, Founder/CEO/ Producer, Amalgamation Pictures

Theresa Won, Manager of production & acquisition, Myriad Pictures

 

17:00-18:00 The Latin Market in the USA

Speaker

Paul Presburger, CEO, Televisa

Stan Jakubowicz, Managing partner, The Stan Jakubowicz Co.

Mineko Mori, CEO, Latam Pictures

 

OCTOBER 1

10:00-11:30 Opportunities Between Brazil and Latin America

Speaker

Martha Cavalheiro, Marketing vice president, Latin America, 20th Century Fox

Mauricio Duran, SVP distribution & marketing, Universal Pictures International

Walkiria Barbosa, Producer, Total Entertainment

Sebastian Freund, CEO and Owner, Rizoma Producciones

 

11:30-12:45 How to Multiply the Numbers of Your Film in Latin America

Speaker

Stan Jakubowicz, Managing partner, The Stan Jakubowicz Co.

Vanessa Ragone, Producer, Haddock Films

Fernando Sokolowicz, Producer, Aleph Media S.A.

Juan Lovece, General director of production, Patagonik Film Group

 

12:45-13:30 Overview of the Latin American Market

Speaker

 

15.00-16.00 How to Release Your Film in the Mexican Market

Speaker

Mineko Mori, CEO, Latam Pictures

Miguel Mier, Chief operating officer, Cinepolis

Raymundo Díaz-Gonzalez, Creative and production manager for Fox International Productions in Mexico

 

16:00-17.30 Co-producing with Mexico

Speaker

Miguel Mier, Chief operating officer, Cinepolis

Monica Lozano, CEO, Alebrije Cine y Video S.A. de C.V.

Santiago García Galván, CEO, Ítaca Films

 

17.30-18:15 The Latin American Market and its Business Opportunities

Speaker

Raul del Alto, V.P. of business affairs, AG Studios

Alex García, President, AG Studios

 

OCTOBER 2

10:00-11:30 Assessing the Present and Looking to the Future of Movies in Brazil – Panel 1

Speaker

Cesar Silva, Vice president and general director for Brazil, Paramount Pictures Brasil

Jairo Soares, COO&VP de Mídia, Peralta

Wilson Feitosa, President Cannes Produçoes S.A. (Europa Films)

 

11:30-12.30 Why Do Brands Finance Films?

Speaker

Ana Luiza Landim, BNDES

Fernanda Farah, Manager, BNDES

Carlos Massaru Takahashi, President, BB DTVM S/A

 

14:30-16:00 Assessing the Present and Looking to the Future of Movies in Brazil – Panel 2

Speaker

Camila Pacheco, Marketing manager, Fox Film do Brasil

Tito Liberato, Theatrical distribution, Elo Company

Bettina Boklis, Marketing director, Cinemark

 

16:00-16:30 Study on the Brazilian Market

Speaker

Patricia Kamitsuji, Managing director, Fox-Warner

 

16:30-17:15 Analysis of the Film Financing Model in Brazil

Speaker

Sérgio Sá Leitao, Rio de Janeiro City secretary of culture and chairman at RioFilme,

 

17:15-18:30 The End of 35mm Exhibition and its Impact on the Market

Silvia Rabello, Director, Labo Cine do Brasil Ltda

Eduardo Acuña, President, Cinépolis

Rodrigo Saturnino Braga, General director, Sony Pictures Entertainment

Sandro Rodrigues, Director, H2O Films