×
You will be redirected back to your article in seconds

‘Godzilla’ Invades Weekend Box Office for Potential $70 Million Opening

Warner Bros. and Legendary Pictures’ “Godzilla” could end up atop the monster movie heap, as it’s currently tracking to gross upwards of $70 million domestically through Sunday.

Budgeted at $160 million, “Godzilla,” directed by Gareth Edwards (“Monsters”), the latest reboot of the Japanese classic after Sony’s big-budget 1998 disappointment. That pic, which cost around $130 million to produce, launched around this time with $44 million and wound up grossing just shy of $380 million. The biggest creature feature weekend to date was 1997’s “The Lost World: Jurassic Park,” which opened to $72 million.

Warner launches its “Godzilla” day-and-date in 64 territories, including France, Germany, Spain, Italy, Russia, South Korea, Brazil, Mexico, Australia and the U.K.

“Godzilla,” which launches at nearly 4,000 domestic locations, including Imax and other premium large-format screens, has been siphoning Stateside audience attention for several weeks, with Warner putting major marketing muscle behind it. The studio was very strategic with how it revealed the monster in its marketing. Between “Godzilla” and “X-Men: Days of Future Past,” which Fox bows over Memorial Day weekend, few other titles are gathering buzz.

Disney hopes to counterprogram noisy summer fare with inspirational sports drama “Million Dollar Arm,” starring Jon Hamm. Tracking services anticipate the film will gross somewhere in the low-teens, which would be a fine start for the modestly-budgeted $25 million film.

Playability for “Million Dollar Arm” seems strong given its word-of-mouth and potential appeal to faith-based audiences, although it could do even better in ancillaries.

“Godzilla,” on the other hand, has scored a healthy 77% fresh rating on Rotten Tomatoes, which is essential for the film to register with non-“Godzilla” enthusiasts. The pic has scored even higher with audiences who want to see the film, according to the site.

As the lead-up to Memorial Day weekend, “Godzilla” looks to overperform past comparisons, since this weekend typically has been dwarfed by studio tentpoles bowing on either side. Last year, Paramount managed to score a $70 million opening this weekend with “Star Trek Into Darkness,” though “Godzilla” lacks the same franchise reliability. Instead, it’ll need to rely on positive word-of-mouth to build anticipation.

Among the weekend’s holdovers, Universal’s R-rated hit comedy “Neighbors” is likely to land in the No. 2 spot with a lower-than-typical drop from its opening week. The film opened to a sizable $49 million last weekend and has cumed nearly $62 million domestically through Wednesday.

Also, Sony’s “The Amazing Spider-Man 2” soared past $150 million Stateside, with more than $400 million internationally. That pic should gross somewhere in the mid-teens in its third frame.

In limited release, meanwhile, the Weinstein Co. launches the period drama “The Immigrant” a year after it premiered at the Cannes Film Festival. The film, starring Joaquin Phoenix, Marion Cotillard and Jeremy Renner, bows at three domestic engagements.

 

Popular on Variety

More Film

  • Inside Tinder's User-Controlled, Secret Streaming Sereis

    Inside Tinder's Secret Streaming Series (EXCLUSIVE)

    Popular dating app Tinder is set to release a choose-your-own-adventure-style original series in early October, marking its first outing as a content financier and distributor, numerous individuals close to the project told Variety. The series is set against an impending apocalypse, one of the insiders noted, and asks the question “Who would you spend your [...]

  • Workforce

    David Zonana Talks ‘Workforce,’ Moral Challenges, Style

    MADRID  — The kernel, quality and qualities of David Zonana’s debut feature “Workforce” were already detectable in his very first short, 2014’s “Princess,” which prompted Variety to announce him as a Mexican director to track. Four years later, he’s come good on that promise with the Wild Bunch-sold “Workforce” (“Mano de obra”), his feature debut. [...]

  • Swedes Call for Incentives to Keep

    Swedes Call for Incentives to Keep Potential Runaways at Home

    Horror film “Midsommar” did it last year. A new adaptation of the Swedish classic “The Emigrants” will do it next year. Prestigious productions that could have taken advantage of beautiful Swedish locations and craft expertise continue to run away to foreign locations for lower costs and tax incentives. Despite having a strong film industry creatively [...]

  • Ted FarnsworthDeadline's Cocktails on the Croisette,

    Former MoviePass Chairman Ted Farnsworth Trying to Buy Failing Subscription Company

    Ted Farnsworth, the financier who helped set in motion MoviePass’s meteoric rise and precipitous fall, has submitted an offer to purchase the beleaguered subscription service and its parent company, Helios and Matheson Analytics Inc. Financial terms of the offer were not disclosed, but Farnsworth, who served as Helios’ chairman and chief executive officer is also [...]

  • Billy Crystal Comedy 'Standing Up, Falling

    Billy Crystal and Ben Schwartz Comedy 'Standing Up, Falling Down' Picked Up By Shout! Studios (EXCLUSIVE)

    Shout! Studios has acquired all North American rights to comedy feature “Standing Up, Falling Down,” starring Billy Crystal, Ben Schwartz and Eloise Mumford. The theatrical release for the film, which debuted at Tribeca Film Festival, is slated for early next year. Schwartz, whose credits include “Parks & Recreation” and “Blue Iguana,” voices the title character [...]

  • Cocina Belleza

    San Sebastian: ‘Cocinar Belleza’s’ Sergio Piera, Toni Segarra Talk Culinary Art

    Cognoscenti of culinary documentaries relish how open the genre is, driving deep into technique, amazing spectators by revealing the profession’s depths. Rarely, however, does a documentary decide to sidestep the well-known beats of the genre, step back and capture a bigger picture that asks about the nature of beauty and art rather than culinary craftsmanship [...]

More From Our Brands

Access exclusive content