×
You will be redirected back to your article in seconds

Shiny New iPhones Widen Gap Between Apple and Samsung Before Holidays

iPhone users made up 42% of smartphone owners in the U.S., up from 35% before the holidays

The release of two new iPhones designed for high-end and budget-conscious consumers helped Apple significantly grow its marketshare during the fourth quarter of 2013 and widen the gap over close rival Samsung in the U.S.

Owners of the iPhone made up 42% of smartphone owners in the U.S. during the months of September and November, up from 35% during the same frame in 2012, according to the NPD Group. Samsung’s Android-powered devices came in at 26%, up from 22%.

While LG also saw gains for new handsets like the G2, devices from HTC, Blackberry, and the Google-owned Motorola all declined during the period.

The numbers are slightly skewed since they do not account for sales that took place in December, with the holidays traditionally the peak buying season for new cell phones, said NPD, which surveyed 4,500 smartphone users in the U.S. for the study. (See below chart).

What’s impressive — and a key figure for content owners looking to distribute entertainment on mobile devices — is that smartphones made up 60% of all cell phones carried by U.S. consumers in the fourth quarter, up from 52%, NPD said.

Apple introduced its iPhone 5S and more affordable and colorful 5C in early September. The company sold a record 9 million smartphones in the three days after they went on sale in the U.S., Canada, the U.K., China, Japan and six other countries.

SEE ALSO: Apple Rivals Ready to Pounce with Trash Talk After Reveal of New iPhones

More Digital

  • Netflix iPhone mobile app

    Netflix Tries Out Mobile-Only Subscription Plan in India

    Streaming giant Netflix is testing a mobile-only subscription in India that costs half of its basic plan. Netflix India’s monthly plans begin at INR500 ($7.27). The mobile only plan is being trialled at INR250 ($3.63) per month. “We are always looking for ways to make Netflix more enjoyable and accessible,” a Netflix spokesperson told Variety. [...]

  • How Netflix Uses Technology: A Look

    How Netflix Wants to Take on Its Competition in 2019 and Beyond

    “They’re going to do some great shows. I’m going to be envious.” Netflix CEO Reed Hastings practiced humility when he was asked about new competitors like Disney’s and Apple’s upcoming streaming services this week. “These are amazing, large, well-funded companies with very significant efforts,” he said. “But you do your best job when you have [...]

  • AVOD streaming video OTT users -

    Comcast Unveils 'Flex,' a Streaming Service for Internet Customers

    Comcast said it would unveil “Flex,” a hub for its Internet-only customers that allows them to stream and purchase shows and movies, the latest effort by a traditional cable provider to latch on to customers who are migrating to broadband services, The Philadelphia cable giant will also make free, ad-supported services available via the service, [...]

  • splice

    Splice Raises $57.5 Million in Latest Funding Round

    Splice, a favorite of music creators that allows access to a library of three million rights-cleared sounds, announced today that the company closed a Series C funding round at $57.5 million. That brings Splice’s total amount raised to roughly $102 million since its launch in 2013. It raised a Series B in November of 2017. [...]

  • Facebook's 'Red Table Talk' Garners Daytime

    Facebook's 'Red Table Talk' Garners Daytime Emmy Nomination

    Facebook is now in the awards hunt: Its popular original series “Red Table Talk” hosted by Jada Pinkett Smith was nominated for a 2019 Daytime Emmy. It appears to be the first-ever Daytime Emmy Awards nomination for a Facebook-funded show, although a company rep was unable to confirm that. “Red Table Talk” is nominated in [...]

  • MLB-TV

    MLB.TV Joins Lineup on Amazon's Prime Video Channels

    Amazon has launched MLB.TV on Prime Video Channels for Prime members in the U.S., just in time for the start of Major League Baseball’s 2019 regular season start next week. The MLB.TV package provides regular-season out-of-market baseball games, both live and on-demand. Prime members in the U.S. can subscribe to MLB.TV for $24.99 per month, [...]

  • Tencent Music Shares Drop Despite Solid

    Tencent Music Shares Drop Despite Solid First Earnings Report

    Proving that good is not always good enough, Tencent Music Entertainment shares fell 9 percent after the Chinese company released its 2018 earnings, wiping out $2.7 billion in market capitalization of what is arguably the biggest audio music service in the world. Chalk it up to big expectations and a short track record: Wednesday’s earnings [...]

More From Our Brands

Access exclusive content