In an effort to promote his upcoming album, “White People Party Music,” Nick Cannon has posted a photo of himself in whiteface to his Instagram with the caption:

It’s official… I’m White!!! #WHITEPEOPLEPARTYMUSIC #Wppm in stores April 1st!!!!!!Dude Go Get It!!!Join The Party!!!! #GoodCredit #DogKissing #BeerPong #FarmersMarkets #FistPumping #CreamCheeseEating #RacialDraft “Bro I got drafted!!”

Cannon also posted several videos to Instagram dressed as his white alter ego, Connor Smallnut. In the videos it appears he is attempting to imitate the way he believes white men act. It’s unclear whether or not his album is actually “party music for white people.”

The former Nickelodeon star is married to pop and R&B star Mariah Carey, who is half white and half black. Back in 2009, Cannon entered a feud with white rapper Eminem (Marshall Mathers) after he slandered reported former flame Carey in a few of his songs for her choice of men. Mathers never points out her race.

“I thought we got passed the days where white men could spew vulgar obscenities at our beautiful queens and get away with it,” he wrote of Eminem. “What’s next? Are we going to let this trash say something horrible about our lovely first lady, Mrs. Michelle Obama?”

The post has since been deleted. It can be read in full here.