Instead of a circus tent, large domes will shape “The Marvel Experience,” an upcoming traveling show from Marvel Entertainment and Hero Ventures.
The companies have revealed the design for the two-acre mobile complex, set to go on tour this year, with a rendering designed by Aaron Sims, a concept and special effects artist who has worked on “The Incredible Hulk,” “The Amazing Spider-Man,” “X-Men: First Class” and the “Transformers” franchise.
The exterior is meant to resemble a temporary S.H.I.E.L.D. installation or “Mobile Command Center,” with the largest dome rising six stories high.
Inside, connected domes will lead guests through interactive games, original animated short films and a motion-based ride, said to be the first developed to travel.
“The domes are central to the singular story line that pulses through The Marvel Experience and are enhanced by state-of-the-art design applications and graphic elements,” said Doug Schaer, chief operating officer of Hero Ventures. “The interior will feature an exaggerated comic-style utilizing projected high-tech imagery, amazing fabricated set pieces and virtual simulations to advance the story. Our guests will be interacting directly with multiple Marvel Super Heroes, as well as members of S.H.I.E.L.D., as they take their place in the Marvel Universe.”