Al Franken, running for re-election in Minnesota this year, is taking a cue from President Obama’s 2012 campaign by holding a contest with the promise of meeting a celebrity at a fundraiser: “Mad Men” star Jon Hamm.

Franken’s campaign is holding an event in Minneapolis on Feb. 21, with Hamm on the bill. Franken’s campaign is offering a chance to win a trip to the Twin Cities to attend the event and meet TV’s Don Draper. The contest is open to all, but the campaign also is using it as a platform to solicit low-dollar contributions, something the Obama campaign did to huge success when it offered tickets to a fundraiser at the home of George Clooney in May 2012. The event ended up reaping almost $15 million, with about half coming from the low-dollar contributions from those who entered the contest. Franken’s event has perhaps one bug hurdle: the weather in Minneapolis has been bitterly cold pretty much all winter.

Franken was elected in 2008 after a protracted recount of ballots that stretched into the summer of 2009. His race this fall is so far not considered a tossup, but “likely” Democratic, according to the latest rankings from Cook Political Report.