Lifetime’s fast-growing “Devious Maids” closed its first season with rating highs Sunday.
Nielsen estimates that Sunday’s finale averaged about 3 million viewers, up 19% from last week’s 2.52 million and a big 50% higher than the 2 million who watched the series premiere in late June.
“Devious Maids” also drew series bests in all key demos, including adults 18-49 (1.4 million), adults 25-54 (1.3 million) and women 18-49 (1.2 million).
Lifetime had already picked up a 13-episode second season of “Devious Maids,” from executive producers Marc Cherry and Eva Longoria. It’s expected to air next summer.
According to Nielsen, roughly 19% of the audience for “Devious Maids” is Hispanic — nearly double the network’s primetime average.
