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‘Sofia the First’ Goes for Two on Disney

Disney Junior animated series “Sofia the First” has been renewed for a second season after leading cable television in viewership among kids 2-5.

In addition to being the top preschool-targeted cable series in total viewers, the show about a young princess and is No. 1 in cable with boys 2-5 as well as girls of that age.

Sofia,” which airs on both Disney Junior and on Disney Channel’s Disney Junior programming block, has also spawned spinoff projects, including books, music, live stage shows, DVDs, apparel and mobile apps.

“We are so proud of the strong connection our young viewers and their parents have forged with Sofia,” Disney Junior Worldwide senior veep of original programming and general manager Nancy Kanter said. “While she and her family live in a magical make-believe world, the storytelling and relatable everyday themes have struck a chord with our audience and has created demand not only for more stories, but to extend the ‘Sofia the First’ experience beyond the screen.”

Ariel Winter (“Modern Family”) provides the voice of Sofia in a cast that also includes Sara Ramirez, Wayne Brady and Tim Gunn. Craig Gerber developed the series and exec produces with director Jamie Mitchell for Disney Television Animation.

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