The Directors Guild of America will honor Shonda Rhimes and Betsy Beers of Shondaland with its 2014 Diversity Award, marking only the fifth time that the trophy has been given.

The guild said Rhimes and Beers are being honored for their commitment to diversity hiring, their long record of providing jobs and opportunities to women and minorities in DGA-covered categories, and for the example they set for the rest of the industry.

The DGA will honor the duo at the 66th Annual DGA Awards on Jan. 25 at the Century Plaza in Los Angeles.

The Diversity Award has only been given previously in 1997 to Bruce Paltrow, John Wells and Christopher Chulack; in 1999 to Steven Bochco; in 2000 to HBO; and in 2005 to Stephen McPherson.

“The DGA Diversity Award is an exceedingly rare honor, given only when we feel strongly that someone is making a real difference in the hiring of women and minorities,” said DGA President Paris Barclay. “In the decade that Shonda and Betsy have been creating and producing buzzworthy television, their record of diverse hiring has been consistently outstanding at a time when very few television series meet that standard. As a result, they have impacted the careers of dozens of women and minorities – they’ve made stars not only in front of, but behind the camera as well.”

Rhimes and Beers are partners in nine-year-old Shondaland. Rhimes is the creator and executive producer of “Grey’s Anatomy,” “Scandal” and “Private Practice.” Rhimes was appointed by President Obama earlier this year to serve as Trustee for the John F. Kennedy Center for the Performing Arts.

Beers is the exec producer of “Grey’s Anatomy,” “Scandal” and “Private Practice.”