AMC’s “Mad Men” returned to a solid, but not quite record-setting, throng of 3.4 million viewers on Sunday.
The sixth-season premiere of the 1960s-set drama revolving around the advertising industry in New York was down a bit from last season’s 3.54 million — a series high achieved in March 2012 with the first episode of the show in 17 months. “Mad Men” ended up averaging 2.6 million viewers last season, including 2.7 million for its finale, according to Nielsen.
AMC notes that last season, “Mad Men” typically added 1.2 million additional viewers on DVR within the first three days of a telecast.
The four-time Emmy-winning drama averaged 1.4 million adults 18-49 Sunday (equating to a 1.1 national demo rating) and 1.7 million adults 25-54 (a 1.4 rating).
Season 6 opens in late December 1967 with ad exec Don Draper and his wife Megan vacationing in Hawaii. Series creator Matt Weiner has said that next year’s seventh season will be the show’s last.
“Mad Men” returned one week after AMC wrapped the third season of a very different drama, “The Walking Dead,” to a record 12.4 million viewers (and a whopping 6.4 rating in adults 18-49).
Popular on Variety
Celebrities Reveal Their Favorite Movies and TV Shows of 2018
Patrick Wilson Is The Only Member of The 'Aquaman' Cast Who Knew Who Aquaman Was
Jason Momoa Performs Haka at the 'Aquaman' Premiere
Maggie Gyllenhaal on How Intimacy Experts Can Help Young Actresses
John Krasinski Reveals 'A Quiet Place' Birthing Scene Took One Take
Sam Elliott on the Moment 'Everybody Just Stopped' on 'A Star Is Born' Set
Unrolling the Masterful Sushi Scene in 'Isle of Dogs'
Emily Blunt and Hugh Jackman on What Makes a Great Musical
Mahershala Ali on Fighting for a Black Lead on 'True Detective'
Timothee Chalamet, Emma Stone on Being Rejected by Tim Burton
UPDATED: “Saturday Night Live” cast member Pete Davidson posted a disturbing message Saturday morning stating he doesn’t “want to be on this earth anymore,” then deleted his Instagram account. In the post, Davidson wrote, “I’m doing my best to stay here for you but i actually don’t know how much longer i can last. all [...]
Disney Channel has severed ties with “Andi Mack” actor Stoney Westmoreland following his arrest for allegedly trying to arrange a sexual encounter with a 13-year-old. “Stoney Westmoreland, an actor working on the series ‘Andi Mack,’ was arrested in Salt Lake City today,” a Disney Channel spokesperson said in a statement Friday. “Given the nature of [...]
On Friday’s roundup, Netflix announces the premiere date for “Russian Doll” and Benedict Cumberbatch’s “Brexit” film has a premiere date on HBO FIRST LOOKS Showtime has released a new teaser for the upcoming comedy series, “Black Monday,” which will premiere Sunday, Jan. 20 at 10 p.m. ET/PT. The series stars and is executive produced by Don [...]
There’s something comforting about the predictability of a period piece novel adaptation in the Masterpiece Theater tradition. Knowing the story, or even just the rhythms of the genre, there are rarely many surprises. The women will toss off witticisms and cry careful, pretty tears; the men will steel their jaws and declare their love, ideally [...]
At this point, a new breaking sexual harassment case at CBS isn’t exactly a surprise. Over and over again, powerful CBS company men from producers to executives to the ex-CEO himself have made headlines for propagating decades of harassment and abuse, with dozens of witnesses affirming that the pattern was business as usual. But as [...]
The 12th season fall finale of “The Big Bang Theory” handily topped all of its scripted competition in the delayed viewing numbers for the week of Dec. 3. In Live+3, “The Big Bang Theory” rose from a 2.1 rating to a 3.3 in adults 18-49, a lift of 57%. In total viewers, the show went [...]
Willow Shields has been cast in a series regular role in “Spinning Out,” the upcoming ice skating drama series at Netflix. She joins a cast that also includes Kaya Scodelario, who was announced as the series lead on Thursday, taking over the role originally held by Emma Roberts. Shields will star as Serena, Kat Baker’s (Scodelario) [...]