You will be redirected back to your article in seconds

Fox News’ Megyn Kelly Trumps Piers Morgan, Rachel Maddow

Strong turnout for 9 p.m.'s "Kelly File" bolsters cabler's primetime lineup after shuffle

The Fox News Channel primetime lineup has long won more viewers than programming offered by its cable-news competitors, but the network’s “The Kelly File” is doing something extraordinary.

The 9 p.m. program, anchored by Megyn Kelly,  delivered an average of nearly 2.5 million viewers and an average of 430,000  in the demographic preferred by sponsors of news programming between October 28 and November 24  – more than the combined average of time-slot competitors on CNN, MSNBC and HLN. “Kelly File”debuted October 7.

According to Nielsen, “Kelly File” lured an average of 2,495,000 viewers in that time period, compared with an average of 454,000 for CNN’s “Piers Morgan Live,” 914,000 for MSNBC’s “Rachel Maddow Show” and 259,000 for HLN’s “Dr. Drew”and the network’s Friday-night “Mystery Detectives.” Among audiences between the ages of 25 and 54, “Kelly’s” average of 430,000 compares with an average of 114,000 for “Piers Morgan Live,” 224,000 for “Rachel Maddow” and 85,000 for “Dr. Drew” and “Mystery Detectives.”

The numbers lend some ballast to the recent decision at Fox News Channel to rejigger a primetime lineup that had not changed in more than 11 years. As part of that October shuffle, “Kelly File” took up residence at 9 p.m., while that time-slot’s previous occupant, “Hannity” moved to 10 p.m. and “On the Record with Greta Van Susteren” moved to 7 p.m. from 10 p.m.

According to figures from Nielsen,  in the third quarter, “The Kelly File, “On The Record” and “Hannity” – all holding forth in new time slots – have increased viewership in audience between the ages of 25 and 54 in the double-digit percentage range: “Kelly File” and “On The Record,” scheduled at 9 p.m. and 7 p.m., respectively, have seen those ratings increase 29%, while “Hannity,” now airing at 10 p.m., has seen its ratings in the demo increase 26%, all when compared to the third quarter of 2013.

“Kelly File” has also increased its total viewers and viewers between 25 and 54 at 9 p.m. over “Hannity”, according to Nielsen. Total viewers at 9 p.m. have 24% between October 7 and November 26. Meanwhile, viewers between the ages of 25 and 54  have increased 18% in the same period of time.

Popular on Variety

More TV

  • Atmosphere71st Primetime Emmy Awards Nominations Announcement,

    How to Watch the 2019 Emmy Awards Online

    The 71st Primetime Emmy Awards won’t be one to miss. Whether you’re a “Killing Eve” fan eager to see co-stars Sandra Oh and Jodie Comer face off in the same category, a “Veep” enthusiast excited to see Julia Louis-Dreyfus potentially nab the honor of most Emmy wins of any performer in history, or a “Game [...]

  • Actor Aron Eisenberg during the Creation

    'Star Trek: Deep Space Nine' Actor Aron Eisenberg Dies at 50

    “Star Trek: Deep Space Nine” actor Aron Eisenberg, who played Nog in the 1990s series, died Saturday. He was 50. His character Nog, who appeared for all seven seasons, was a member of the alien race Ferengi, and joined Starfleet after a recommendation from Captain Sisko. Eisenberg returned for a guest spot on “Star Trek: [...]

  • ALL RISE -- A drama that

    TV Review: 'All Rise' Starring Simone Missick

    Finding a new way to do a legal procedural is such a difficult prospect at this point that it would be hard to blame TV for giving up entirely and just going on autopilot. “All Rise,” however, both indulges the basics of the genre and finds some refreshing ways to twist them into slightly new, [...]

  • An Emmy statue stands outside the

    Expect High Heat and Traffic for Emmys Sunday

    If you work in TV, are a fan of TV, or are in fact a TV yourself, the 71st Primetime Emmys promise to be a treat. Television’s biggest awards show takes place in Los Angeles on Sunday night, with some of Hollywood’s brightest stars set to appear as the entertainment community honors the best of [...]

  • Roma Cinematography

    'Mission: Impossible - Fallout' and 'Roma' Win LMGI Awards for Motion Pictures

    Two major 2018 releases – actioner “Mission: Impossible – Fallout” and critics’ darling “Roma” – were honored for film location work by the Location Managers Guild International at a ceremony this evening at the Eli & Edythe Broad Stage in Santa Monica. The 6th Annual LMGI Awards also recognized “Chernobyl” and “Tom Clancy’s Jack Ryan” [...]

  • Viacom Channels Grab 'Seinfeld' Cable Rerun

    Viacom Channels Grab 'Seinfeld' Cable Rerun Rights

    Viacom has sealed a deal with Sony Pictures Television for the cable rights to “Seinfeld” starting in October 2021. The deal comes on the heels of a blockbuster new deal between Sony and Netflix for the streaming rights to the beloved NBC sitcom that also begins in 2021. “Seinfeld” reruns have been a staple of [...]

  • Soho House

    Soho House Lands In Downtown Los Angeles

    Warner Music, Spotify and Lyft are poised to welcome a new neighbor to downtown Los Angeles’ Arts District with Soho Warehouse, the third California outpost of the Hollywood-loved members-only club — and the largest North American opening to date. Hot on the heels of the Soho House Hong Kong debut earlier this summer, the private [...]

More From Our Brands

Access exclusive content