Fox is enlisting a new strategy for rookie Friday comedy “Enlisted,” delaying its planned November premiere until January.

The net is hoping a blitz of promotion during the NFL Playoffs can help launch the show about three brothers, each enlisted in the Army, who find themselves stationed at the same Florida military base. Fox had originally scheduled the premiere of “Enlisted” for Nov. 8, to capitalize on promotion during the World Series.

“Enlisted” will still air Fridays at 9:30 p.m. as planned, but is now set to bow on Jan. 10 — five days after Fox’s first NFL postseason game of the year.

Raising Hope,” which will eventually be the lead-in for “Enlisted,” will now air back-to-back original episodes starting Nov. 8, when it kicks off its third season.  Veteran drama “Bones” makes its Friday premiere on the same night, airing at 8.

The single-camera “Enlisted” stars Geoff Stults, Chris Lowell and Parker Young. It comes from 20th Century Fox Television.