×

Hollywood Sign, Bob Barker Celebrate 90th Milestones

Town gathers to toast iconic landmark at a White Party

It was white, not orange, that was the new black on Sept. 19 as the Hollywood Chamber of Commerce toasted the 90th birthday of the Hollywood Sign with a White Party at Drai’s Hollywood in the W Hotel.

With the famed landmark in the background, city dignitaries Tom LaBonge and Mike Feuer took the stage. “The sign at 90 doesn’t look a day over 39,” joked Feuer.

Leron Gubler, president and CEO of the Hollywood Chamber pointed out that in its 90 years the sign “has withstood termites, landslides, earthquakes and whatever disasters Hollywood moviemakers have thrown at it.”

Bob Barker, a longtime Hollywood resident who lives within eyesight of the sign, was also on had to toast the sign.  Barker noted that not only were he and the sign both turning 90 this year but they had both been through numerous restorations in that time frame as well.

“I love Hollywood,” Barker continued, “I came out here in 1950 and didn’t have a job of any kind, I didn’t have a paycheck or any so-called connections. I was a ripe candidate to starve, but I survived. Why wouldn’t I love Hollywood?” He finished his off-the-cuff remarks by leading the party guests in a champagne toast and concluded by insisting he be invited to the 100th party in 2023.

More Scene

  • Charlize Theron31st Annual Producers Guild Awards,

    Charlize Theron Says Megyn Kelly's 'Bombshell' Reaction Video Was 'Really Validating'

    Charlize Theron says it was “really emotional” to watch Megyn Kelly’s half-hour response video to “Bombshell,” the Oscar-nominated feature film that depicts the sexual harassment Kelly (as played by Theron) and several other women experienced from Fox News founder Roger Ailes. The video, which Kelly posted to her YouTube Channel on Jan. 9, shows Kelly, [...]

  • Sean Penn CORE Gala

    Sean Penn Offers to Take Selfies in Exchange for $5,000 Donations to Disaster Relief

    A decade after the catastrophic 7.0 Haiti earthquake left between 50,000 and 100,000 dead and nearly a million people displaced, Sean Penn hosted the 10th anniversary CORE (Community Organized Relief Effort) gala, raising funds for international disaster relief at the Wiltern Theatre on Wednesday night in Los Angeles. “We’re not here tonight because we want [...]

  • Allison Janney Viola Davis

    Viola Davis & Allison Janney React to Lack of Diversity in 2020 Oscar Nominations

    Monday morning’s Oscar nominations rebooted the #OscarsSoWhite conversation, reigniting discussion about representation after women were shut out of the directing category and only one person of color — Cynthia Erivo — was nominated in the acting categories. At the premiere of Amazon Original’s “Troop Zero” at The Grove in Los Angeles on Monday evening, the [...]

  • Star Trek Picard Premiere

    'Picard' Stars Reveal Which 'Star Trek' Character They Would Get Drunk With

    The cast and creators of “Star Trek: Picard” turned out for the show’s premiere at the ArcLight Cinerama Dome on Monday night. In the spirit of the festive atmosphere of the night, Variety asked them which “Star Trek” character, past or present, they’d most like to pound a few Romulan ales with at the local [...]

  • Jennifer Lopez Laura Dern

    Inside the 2020 Critics' Choice Awards: What You Didn't See on TV

    ‘Twas the night before Oscar nominations and all through the ballroom, the Barker Hanger was buzzing as critics mixed and mingled with A-listers inside the 25th Annual Critics’ Choice Awards on Sunday night. Life Achievement winner Eddie Murphy, #SeeHer honoree Kristen Bell, Phoebe Waller-Bridge and Bong Joon Ho were among the big names who played [...]

More From Our Brands

Access exclusive content