×
You will be redirected back to your article in seconds

‘Safe Haven’ sparks holiday weekend with $8.9 million bow

Latest 'Die Hard' debuts to $8.3 million on Valentine's Day

Never underestimate the power of Nicholas Sparks on Valentine’s Day.

After taking in a stellar $8.9 million gross on V-Day, Relativity Media’s Sparks adaptation “Safe Haven” looks to rival Fox’s “A Good Day to Die Hard,” which earned $8.3 million, for top Presidents Day weekend placement in the $35 million-plus range.

Safe Haven” managed to edge Fox’s fellow Thursday opener by appealing to a significant under-25 couples crowd. “Die Hard,” which was positioned as a male counterprogrammer, will have to show serious gusto on Friday to surge past the competition. The film seems unlikely to come anywhere near its $50 million pre-weekend expectations.

Safe Haven,” meanwhile, should continue to perform well through the weekend, though it could struggle to develop interest beyond its core under-25 femme crowd.

For context, Fox’s 2008 “Jumper” was the last film to bow on Valentine’s Day when the holiday fell on a Thursday. It earned $6.6 million and wound up making $38.7 million over five days.

Also bowing Thursday, Warner Bros.’ “Beautiful Creatures” underperformed with a $2.5 million gross. The film still could meet the high-teens to low-$20 million expectations, depending on word-of-mouth. Pic received mixed reviews.

The Weinstein Co.’s 3D toon “Escape From Planet Earth” bows nationwide today.

Popular on Variety

More Film

  • Angelina Jolie is Maleficent in Disney’s

    'Maleficent: Mistress of Evil' Rules International Box Office With $117 Million

    Though Disney’s “Maleficent: Mistress of Evil” stumbled at the domestic box office, the Angelina Jolie-led sequel enjoyed a far stronger start overseas. The follow-up to 2014’s fantasy adventure inspired by the “Sleeping Beauty” villain took off with $117 million from 56 international markets. In North America, “Maleficent: Mistress of Evil” debuted with a meager $36 [...]

  • Angelina Jolie is Maleficent in Disney’s

    Box Office: 'Maleficent: Mistress of Evil' Dominates With Soft $36 Million

    Five years after Angelina Jolie’s “Maleficent” cast a spell over the box office, the villainous enchantress has returned to the top of domestic charts. Disney’s “Maleficent: Mistress of Evil,” a sequel to 2014’s fantasy adventure based on the “Sleeping Beauty” sorceress, flew lower than the original and debuted to a disappointing $36 million from 2,790 [...]

  • MIA Wrap

    Rome MIA Market Wraps With Stronger U.S. Presence, Boosts Italy's Industry Standing

    Rome’s MIA market for TV series, feature films and documentaries wrapped positively Sunday with organizers boasting a bump in attendance just as some 2,500 executives departed in an upbeat mood after four days of dealmaking and presentations of mostly European fresh product, which elevated Italy’s global standing in the industry, especially within the TV sector. [...]

  • Film Republic Adds Further Sales for

    Film Republic Inks Further Deals for 'God of the Piano' (EXCLUSIVE)

    Sales agent Film Republic has closed further territory sales on “God of the Piano.” Film Movement previously picked up North American rights to the film, as reported exclusively by Variety. Mont Blanc Cinema has taken the rights for Argentina, Chile, Uruguay and Paraguay. Limelight Distribution is looking after the Australian and New Zealand releases, Hualu [...]

  • ‘Bears Famous Invasion’s Lorenzo Mattotti Brings

    Lorenzo Mattotti on MIA Title ‘Bears Famous Invasion of Sicily’

    Illustrator Lorenzo Mattotti is no stranger to film festivals. The artist – a long-time New Yorker cover artist and onetime Lou Reed and Michelangelo Antonioni collaborator – has designed posters for past editions of Venice and Cannes, and has contributed to films that played in Toronto and Rome. This year, however, he experienced the festival [...]

  • Dreamworks Abominable

    'Abominable' Release in Malaysia Abandoned

    Plans to release the increasingly controversial Chinese-U.S. co-produced animation film “Abominable” in Malaysia have been dropped after the distributor said that it would not be cut to cater to political sensitivities. The film includes a scene which depicts a map showing the South China Sea and the so called “nine-dash line” that China uses to [...]

  • Hui He

    RAI Com Takes World Sales on Italy/China Doc About Star Soprano Hui He (EXCLUSIVE)

    Italy’s RAI Com has taken world sales on high-profile documentary “Hui He, the Soprano From the Silk Road,” which is about the personal and artistic journey of one of the world’s leading sopranos and also marks a milestone Italian-Chinese co-production. Hui He was born and trained as a singer in the Chinese city of Xi’an, [...]

More From Our Brands

Access exclusive content