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Paramount Taps Megan Wahtera as Interactive Marketing Head

She succeeds Amy Powell who was recently named President of Paramount Television

With Amy Powell settling in to her new position as Paramount Television prexy, Paramount Pictures has found her replacement at the head of interactive marketing, naming Megan Wahtera to the position.

Wahtera will oversee the studio’s domestic theatrical digital marketing strategy, focusing on creating engaging and immersive online campaigns including social strategies and those for wireless devices.

She joined Par in 2006 as a producer for the Digital Marketing group. She most recently held the title of senior VP of interactive marketing.

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