×
You will be redirected back to your article in seconds

‘Godzilla Encounter’ Teases Return of Japanese Icon on Big Screen

Part museum and theme park attraction, Legendary event reveals more faithful design of Godzilla for its film, out in May

The first official footage of Legendary Pictures and Warner Bros.’ “Godzilla” won’t be shown at Comic-Con until Saturday, but those visiting the “Godzilla Encounter” throughout the week, will come pretty close to seeing what the giant fire-breathing lizard will look like on the big screen.

Legendary opens the attraction today, in a building on the corner of 7th Avenue and J Street, in San Diego’s Gaslamp Quarter, that walks guests through a highly detailed mock up of a Tokyo street, complete with a ramen bar, as the exhibit looks back at the iconic Japanese character’s 60-year history — from the first costume to various toys, comicbooks, art, apparel and movies.

Alarm bells then go off and the military hurries guests through various other themed rooms, including a scientific facility and elevator, to get them out of danger from a rampaging Godzilla, which has emerged from the sea and is stomping through San Diego (according to news reports playing on screens).

Final room finds visitors inside and office building where they come face to face with Godzilla stomping through the city during a rain storm as he stops to peer into the windows of the room.

Sequence shown does not appear in the final film, out May 16, 2014, according to Legendary and “Godzilla Encounter” designers Five33. The look of Godzilla will also change somewhat, but it’s close to the final version, which differs greatly from Roland Emmerich’s beast in 1998 and more closely resembles the Japanese original, designed by Eli Tsuburaya. It’s a more faithful design that hardcore Godzilla fans will approve.

SEE ALSO: ‘Godzilla’ Ready to Roar at Comic-Con as Legendary Promotes Its Next Creature Feature

With its “Godzilla Encounter,” Five33 cleverly sets the stage for what Legendary is hoping to get in theaters with its “Godzilla” next year. The space at Comic-Con clearly respects the history of the character and lovingly offers Godzilla fans a look at his role in pop culture in a well-designed museum setting that quickly turns into a theme park attraction, albeit brief one.

Notable items on display: The first suit used in the “Godzilla” movies; the rarest Godzilla toy figure; a street artist mural of Godzilla-designer Eiji Tsuburaya (see below); the original Oxygen Destroyer prop from the 1954 film; Shindo’s Ramen Bar, a nod to 1991’s “Godzilla vs. King Ghidorah, with menus listing food items named after the monsters in the “Godzilla” films; and Godzilla-shaped origami in a bowl at the bar.

If there’s any downside to what’s been developed, it’s that visitors will want to spend more time examining the smallest of details and references or looking at the rare toys and collectibles on display.

SEE ALSO: Legendary Entertainment Buys Marketing Agency FIVE33

 

More Biz

  • Mo'Nique

    Mo'Nique Files Race and Sex Discrimination Suit Against Netflix

    Mo’Nique filed a discrimination suit against Netflix on Thursday, alleging that the streaming service broke the law when it gave her a lowball offer for a comedy special. The comedian — whose legal name is Monique Hicks — accused Netflix of race and sex discrimination. In January 2018, Mo’Nique called for a boycott of Netflix, [...]

  • Saugus High School

    Shooting at California's Saugus High School Leaves Two Dead, Multiple Injured

    Two teenagers died and three others were injured after a shooter opened fire on Thursday morning at Saugus High School in Santa Clarita, about 40 miles north of Los Angeles. The shooter, a 16-year-old student, pulled a handgun from his backpack and opened fire on five other students on the school’s quad around 7:30 a.m., [...]

  • Variety New Leaders Agents and Managers

    Variety's New Leaders 2019: These Representatives Are Making a Mark on the Industry

    Every year, Variety seeks to identify the next generation of leaders in the entertainment business, looking for representatives in the creative community, film, TV, music and digital. This year’s group has a heavy New York focus: We selected executives from forward thinking companies such as Spotify, Group Nine and Endeavor Audio, as well as writers [...]

  • Lilly Burns Tony Hernandez

    Jax Media Soars by Amplifying Unique Voices of Auteur TV

    Jax Media has emerged during the past few years as one of television’s busiest and buzziest production companies. The New York-based company headed by four partners — Tony Hernandez, Lilly Burns, John Skidmore and Brooke Posch — has an enviable track record of scouting new voices and executing stylish shows on a less-than-stratospheric budgets. The [...]

  • ELAINE WELTEROTH Variety New Leaders

    Variety's New Leaders: Ronan Farrow, Elaine Welteroth Are Making a Big Social Impact

    Every year, Variety seeks to identify the next generation of leaders in the entertainment business, looking for representatives in the creative community, film, TV, music and digital. This year’s group has a heavy New York focus: We selected executives from forward thinking companies such as Spotify, Group Nine and Endeavor Audio, as well as writers [...]

  • Tommy Thayer, Gene Simmons, Eric Singer,

    Kiss Reveal Final Dates of ‘End of the Road’ Farewell Tour

    Just hours after cancelling their Australia tour due to Paul Stanley’s bout with influenza, Kiss have announced the “last legs” of their “End of the Road” farewell tour. According to the announcement, the trek will officially come to a close on July 21, 2021 at a location in the band’s hometown of New York City [...]

  • Bob IgerSimon Weisenthal Gala honoring Bob

    Bob Iger Joins MasterClass Roster for Course on Business Strategy and Leadership

    Disney chairman-CEO Bob Iger has signed on to the MasterClass digital education service, offering a course in business strategy and leadership. The course, available as of Thursday, will detail Iger’s view on the importance of taking bold steps and embracing mistakes in business. Iger also promises to dig into “case studies” of some of Disney’s [...]

More From Our Brands

Access exclusive content