×

Disney, Paramount, Warner Sign PGA’s Producers Mark Certification

All six majors on board for PGA mark, given to 50 films

Culminating a decade of effort to rein in film producer credits, the Producers Guild of America has gotten all the major Hollywood studios on board its film credits certification process.

The PGA announced Thursday that Disney, Paramount and Warner Bros. had all come on board — nine months after Fox, Sony and Universal agreed to the voluntary process.

The Weinstein Co. was the first to agree to use of the Producers Mark — a lower-case “p.g.a.” after a certified producer’s name — on its Prohibition-era drama “Lawless” when it screened in May 2012, at Cannes. The process received a major boost in November when Fox, Sony and Universal signed off on agreements, with the condition that they could drop out of the program if a fourth studio did not come on board within two years.

“People often talk about ‘historic moments,’ but this is truly that: from this day forward producers, studios and audiences will know for certain that those who are credited with the ‘p.g.a.’ mark actually did the work of a producer,” said PGA presidents Mark Gordon and Hawk Koch.

The duo told Variety that the most difficult part of the process has been to persuade studio execs and attorneys that agreeing to the certification process was the right thing to do.

Popular on Variety

“We had to get them to take off their business hats and put on their do-the-right-thing hats,” Gordon added. “We never had a timetable for getting this done. We all said, ‘we cannot fail.'”

Variety reported in May that Disney was in final talks and Warner Bros. was in negotiations with the PGA over coming on board.

SEE ALSO: Disney Signs On For PGA’s Producers Mark Certification

The mark has now been used on 50 titles including “Fast and Furious 6,” “The Reluctant Fundamentalist,” “Silver Linings Playbook,” “The Lone Ranger,” “Rise of Guardians,” “The Croods,” “The Purge,” “Monsters University,” “White House Down” and “The Way Way Back.”

Prominent upcoming titles with the PGA mark include Universal’s “R.I.P.D.” for Neal H. Moritz; Lionsgate’s “All Is Lost” for Neal Dodson and Anna Gerb; Dimension’s “Dark Skies” for Jason Blum; “Plush,” for Blum, Catherine Hardwicke and Sherryl Clark; Disney’s “Saving Mr. Banks”; Universal’s “47 Ronin”; Sony’s “Smurfs 2” and Fox’s “Turbo.”

The PGA, which has 5,700 members, unveiled the producers mark concept in October 2010 with 144 notable producers endorsing the concept in order to protect the integrity of the role of producer. To receive it, a producer’s work must be vetted and certified through the PGA’s arbitration process.

Producers don’t have to be a member of the PGA to be eligible to receive the certification, which is only given to producers who request it.

The PGA’s Code of Credits spells out the qualifications for those eligible to receive the “produced by” credit for features and executive producer credit for TV. The code attaches specific weights to producer functions — 35% for development, 20% for pre-production, 20% for production and 25% for post-production and marketing — and includes job descriptions, guidelines and rules intended to help resolve credit disputes and protect the integrity of the “produced by” credit in features and exec producer credit in TV.

The PGA code requires that a person must have had substantial involvement adding up to a majority of those functions to qualify for the PGA credit. Leaders of the guild, which has over 5,600 members, have emphasized that the PGA’s mark does not govern who can receive a “produced by” credit on a pic with studios and distributors remain free to assign that credit to whomever they wish.

The PGA has made reining in the volume of producer credits its signature issue since the 1998 Oscar ceremony, where five producers were credited for best-picture winner “Shakespeare in Love.” The org held its first credit arbitrations in 2001, promulgated a Code of Credits in 2004 and gained traction in 2005 when the Academy of Motion Picture Arts & Sciences announced that the PGA’s credit determination process would be the one it uses as a guideline on best picture nominations.

Vance Van Petten, who came on as national executive director more than a decade ago, said, “The federally registered ‘p.g.a.’ mark is based on the industry-standard Producers Code of Credits, used frequently by studios and filmmakers, which guides the guild’s awards process in vetting a film’s producers. It’s the ideal tool to ensure that producers receive onscreen verification of their work.”

More Film

  • Nardjes A.

    ‘Invisible Life’s’ Karim Ainouz Drops Trailer for 'Nardjes A.’ (EXCLUSIVE)

    On Feb. 14 last year, Karim Aïnouz arrived in Algeria to trace via the story of his parents the Algerian Revolution which happened 60 years ago – its 1954-62 War of Independence from France. The uprising he very quickly started to shoot, however, was one happening right then, the Revolution of Smiles, whose first street [...]

  • Call of the Wild

    Harrison Ford in 'The Call of the Wild': Film Review

    Dogs, in their rambunctious domesticated way, can lead us overly civilized humans a step or two closer to the natural world. So it’s only fitting that the best dog movies have saluted that unruly canine spirit without a lot of artificial flavoring. Hollywood’s classic dog tales, like “Old Yeller” (1957) or “Lassie Come Home” (1943), [...]

  • Adventures of a Mathematician

    Indie Sales Unveils Trailer For 'Adventures of a Mathematician' (EXCLUSIVE)

    In the run up to Berlin’s European Film Market, Indie Sales has unveiled the trailer for Thor Klein’s “Adventures of a Mathematician” which had its world premiere in Palm Springs. The film tells the inspiring true story of a Polish-Jewish mathematician who got a fellowship at Harvard and went on to join the prestigious Manhattan [...]

  • Sonic (Ben Schwartz) in SONIC THE

    How Internet Backlash Helped 'Sonic the Hedgehog' Avoid Box Office Disaster

    It’s not a stretch to say Universal’s “Cats” and Paramount’s “Sonic the Hedgehog” had two of the most polarizing movie trailers in recent memory. Both caught fire online for all the wrong reasons after fans on social media torched the questionable CGI. “Cats,” an adaptation of Andrew Lloyd Webber’s musical, used a new science called [...]

  • Neumond Berlin Germany Restaurant

    Berlin Offers Diversity in Restaurant Scene

    Berlin Film Festival attendees have a chance to sample the diverse cuisine of a foodie city. Some of the top pics for a pre-film repast: Adana Grillhaus  A hugely popular Turkish restaurant in Berlin’s Kreuzberg district, Adana Grillhaus now has a second location right around the corner. Manteuffelstr. 86 +49 30 6127790 Skalitzer Str. 105 [...]

  • Mariette Rissenbeek Berlin Film Festival Executive

    Mariette Rissenbeek Faces Challenges as Berlin Festival Executive Director

    Making her debut as the new executive director of the Berlin Film Festival this year, Mariette Rissenbeek is facing some big challenges after taking over management duties at one of the world’s biggest public film fests. Rissenbeek and new artistic director Carlo Chatrian succeed Dieter Kosslick, who left an indelible mark on the fest after [...]

  • my salinger year

    Berlin Festival's New Selection Committee Takes Off

    Berlin’s new seven-member selection committee — four women and three men — comprises the core of new director Carlo Chatrian’s programming staff, which is led Canadian critic Mark Peranson. Peranson was the Locarno Film Festival’s chief of programming when Chatrian headed that Swiss festival. This year, Berlin is opening with “My Salinger Year,” starring Sigourney [...]

More From Our Brands

Access exclusive content