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Alphanim inks DreamWorks deal, rebrands

Kids' show producer renamed Gaumont Animation

PARIS

Gaumont is rebranding its tyke-skewed producer Alphanim as Gaumont Animation, and has closed a co-development and co-production deal with DreamWorks Classic and pubcaster France Televisions on “Noddy,” a 3D CGI animated series based on the character created by British author Enid Blyton in 1949.

Deal was unveiled Monday by Pierre Belaisch, managing director of Gaumont Animation, and Christophe Riandee, Gaumont’s vice CEO.

“This is an exciting time for Gaumont Animation as we expand development to include both original content, such as ‘Dude That’s My Ghost’ which was recently delivered to Disney XD, and classic properties, such as ‘Calimero’ and now ‘Noddy’ with France Televisions and DreamWorks Classics,” Belaisch said. Gaumont is the Paris-headquartered studio behind blockbuster “The Intouchables.” It’s L.A.-based subsid, Gaumont Intl. Television, launched in 2011 and now has a slate that includes Netflix’s Gothic thriller “Hemlock Grove,” which is set to world preem at next month’s MipTV mart in Cannes with exec producer Eli Roth and star Famke Janssen in attendance.

Riandee said, “With the renaming of Alphanim to Gaumont Animation, and the creation of Gaumont Intl. Television in 2011, we are delighted to be recognized as an independent studio with a unique vision for expansion into the television and animation, along with our continued growth and overall success in the movie business.”

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