×
You will be redirected back to your article in seconds

Box Office: ‘Kick-Ass 2’ Should Win Crowded Weekend; ‘TheButler’ Looks at Second

Universal sequel tracking in the high-teens; Weinstein drama expected to gross in the mid-teens

Another crowded weekend at the domestic box office gives audiences plenty to choose from, though tracking suggests Universal’s “Kick-Ass 2” and the Weinstein Co.’s “Lee Daniels’ The Butler” have the clear winning edge with moviegoers.

The Butler,” which is projected to earn in the mid-teens, according to Weinstein, is outselling any other film Thursday in advanced tickets. That’s likely because the Forest Whitaker and Oprah Winfrey starrer will attract a mostly older audience, who typically inflate advanced ticket sales. By comparison, “Kick-Ass 2,” which pundits expect to gross similarly to its predecessor, at $19.8 million, will attract a much younger — and more impulsive — crowd than “The Butler.”

Also bowing wide this weekend, Open Road’s Steve Jobs biopic “Jobs” is tracking in the $8 million-$10 million range, while Relativity Media’s thriller “Paranoia” should land with, at best, a modest $5 million.

With no new family titles entering the market, Disney’s “Cars” spin-off “Planes” should hold well in its second frame after overperforming with north of $22 million last weekend. Also, Universal’s stalwart holdover “Despicable Me 2” continues to pull down impressive weekend-to-weekend drops entering its seventh frame. The toon already has amassed a whopping $341 million domestically.

There are the same number of wide entries this weekend as there were last, with six more slated to bow over the next two weekends. However, that’s typical of this time of year, as August is seen as a last-ditch dumping ground in the summer. Weinstein moved up “The Butler” to this date after screening the film positively for commercial audiences, as well as for arthouse and African-American moviegoers. The mid-August release strategy is similar to “The Help,” which grossed nearly $170 million two years ago with an opening weekend of $26 million.

“The Butler,” which had more than 40 financial backers, cost in the upper-$20 million range. Meanwhile, “Kick-Ass 2” cost around $28 million to produce, with Universal acquiring distribution rights before the film went into production in September 2012. The sequel reunites its young cast, including Aaron Taylor-Johnson and Chloe Grace Moretz, with newcomers like Jim Carrey, who blasted the film for its violence several months ago.

Paranoia” is the most expensive pic of the weekend’s new quartet, costing $35 million, from IM Global and Demarest Films. Relativity came on board to handle distribution and marketing during last year’s Cannes Film Market. The film could see decent-enough overseas grosses given the popularity of star Liam Hemsworth.

Ashton Kutcher should provide some oomph in the States in the title role in “Jobs.” Open Road acquired rights to the $12 million-$13 million-budgeted film prior to the Sundance Film Festival this year.

At the specialty box office, IFC Films releases crime drama “Ain’t Them Bodies Saints” at three Stateside locations. Sony Pictures Classics bows Keri Russell comedy “Austenland” at four locations in New York and L.A. The distrib also expands Woody Allen’s “Blue Jasmine” to nearly 200 locations, up from 119, in the film’s fourth frame. Pic has cumed north of $6 million to date.

More Film

  • Easy Money

    Netflix Orders 'Snabba Cash' Series Based on Hit Movie Franchise from SF Studios

    Netflix has ordered a six-part original series based on the hit Swedish crime franchise “Snabba Cash” from SF Studios. Based on Jens Lapidus’s bestselling novels, the series is set in Stockholm’s gritty criminal underground ten years after the events depicted in the “Snabba Cash” (“Easy Money,” pictured) movie trilogy. The society has become even more [...]

  • The Kings Man

    Film News Roundup: Disney Sets 'The King's Man' Spy Comedy for February

    In today’s film news roundup, “The King’s Man” and “A Kid From Coney Island” get release dates, and “Barry” star Anthony Carrigan joins “Bill & Ted Face the Music.” RELEASE DATE Disney has set its Fox spy comedy prequel “The King’s Man” for release on Feb. 14, 2020. Disney made the announcement Wednesday at its [...]

  • Shyrakshy: Guardian of the Light

    Shanghai Film Review: 'Shyrakshy: Guardian of the Light'

    The bombastic English title might sound like it describes some comic book sci-fi epic, but in “Shyrakshy: Guardian of the Light” our hero does not wear a cape but a weathered cap, and the light he guards is not an interstellar death ray but the flickering beam of a battered old movie projector. Prominent Kazakh [...]

  • Wanda Film's Zeng Maojun

    Shanghai: China's Once-Mighty Wanda Casts Itself in Role of Survivor

    The soundtrack for the introductory showreel at Wednesday evening’s Shanghai press event announcing Wanda Pictures’ annual line-up was aspirational and strangely defiant.  It began with Nina Simone crooning, “It’s a new dawn, it’s a new day, it’s a new life for me, and I’m feeling good,” and then continued with “Survivor” by Destiny’s Child. “You [...]

  • 'The Souvenir' Costume Designer Fashioned 1980s'

    'The Souvenir' Costume Designer Put a Decadent Twist on Opulent ’80s Style

    Set against the backdrop of London’s early-1980s cultural renaissance, British auteur Joanna Hogg’s exquisitely sculpted and critically acclaimed “The Souvenir,” which A24 has been widening in platform release for the past month, follows film student Julie (Honor Swinton Byrne) and her gradually destructive romance with the magnetic Anthony (Tom Burke). “We didn’t want a film [...]

  • Anne Hathaway

    Crew Member Stabbed on Set of Anne Hathaway's 'The Witches' in England

    A crew member has been stabbed in the neck on the set of Anne Hathaway’s “The Witches” remake, which is being shot at the Warner Bros. Studios stages in Leavesden, Hertfordshire. The Hertfordshire Constabulary said in a statement that the victim was hospitalized and his alleged attacker was arrested. The two men are believed to [...]

  • paranormal-activity-1

    Paramount, Blumhouse Announce Seventh 'Paranormal Activity' Movie

    Paramount Pictures and Jason Blum’s Blumhouse are teaming on a seventh “Paranormal Activity” movie. Paramount chief Jim Gianopulos announced the untitled project Wednesday during the studio’s CineEurope presentation in Barcelona. Plot details are also under wraps. The franchise was launched with 2007’s “Paranormal Activity,” a micro-budget film about a young couple who had who moved [...]

More From Our Brands

Access exclusive content