×
You will be redirected back to your article in seconds

Sony Plans to Sell Five Million PS4s by the End of Fiscal Year

TOKYO — In a keynote at the Tokyo Game Fair today, Sony game division chief Andrew House said the company plans to move five million PlayStation 4 consoles by March 31, 2014, the end of Sony’s fiscal year. This ambitious target compares with the year it took PlayStation 3 to reach that milestone following its 2006 bow.

Set for launch in the US on November 15, the PS4 will be priced at $399, while the latest iteration of archrival Microsoft’s console, Xbox One, will hit the shelves about a week later at $499. Also, PS4 players will have a selection of 20 games from Day One, with many more in the pipeline. House also stressed that the PS4 is more than just a game console; users will also be able to download music and videos.

The PS4 will not be released in its home market, Japan, until February 22 of next year, since the company wants to avoid supply bottlenecks that frustrated consumers and slowed sales of the PS3.

Although Sony eked out a profit for FY2012, it is still desperately in need of hit products to offset losses from its long-ailing television business. President Kazuo Hirai, once head of the game division himself, sees PS4 as one of those products.

In a related development, Hiroshi Yamauchi, the long-time president of Nintendo, who built the Kyoto-based company from a playing card maker to a video game giant, died on Thursday at age 85 of pneumonia.

Heading Nintendo from 1949 to 2002, Yamauchi oversaw the release of the smash-hit “famicon” (“family computer”) console and the Game Boy portable, as well as such iconic game series as Super Mario, Pokémon and The Legend of Zelda that entranced early generations of video gamers.

In recent years, however, Nintendo has struggled to keep up with the new developments in the game biz, such as the surging popularity of gaming on smartphones and other portable devices, while losing sales ground to rivals Sony and Microsoft.

More Digital

  • Roku headquarters

    Roku Aims to Top $1 Billion in Revenue in 2019, Beats Holiday Quarter Earnings Expectations

    Roku wants to become a billion-dollar company in 2019, and invest more in its ongoing international expansion. The streaming-device maker told investors on Thursday that it expects to generate between $1 billion and $1.025 billion this year, and that international growth was one of its key investment areas for 2019. Roku made these announcements as [...]

  • Vice Media

    Vice Media Taps Joe Simon as Chief Technology Officer (EXCLUSIVE)

    Joe Simon has been tapped as chief technology officer at Vice Media. The newly created role will include oversight of data analytics, engineering, information technology, media operations, media technology, post production, and systems management. Prior to Vice, Simon spent three years as Encompass Digital Media’s chief operating officer. Previously he held the chief technology officer [...]

  • att_logo

    AT&T Suspends YouTube Ad Spending as Boycott Over 'Pedophilia' Videos Scandal Widens

    AT&T, one month after it thought it was safe to advertise on YouTube again, said it is pulling all advertising spending from the world’s biggest video platform. The telco joins a boycott by marketers alarmed by the discovery that a secret group of child predators has been using YouTube to make sexual comments about kids. [...]

  • VR Pop-Up Opens Doors in Manhattan

    Future of Storytelling Pop-Up VR Arcade Is Coming to Manhattan

    Manhattan is getting a location-based virtual reality (VR) pop-up, courtesy of Future of Storytelling: The temporary Story Arcade will open its doors in the Starrett-Lehigh building this coming Saturday, and host a number of VR experiences, including Felix & Paul Studio’s “Traveling While Black,” Fable’s “Wolves in the Walls” and MWM Immersive’s immersive theater VR [...]

  • Amy Winehouse

    Amy Winehouse Hologram Tour Canceled Over 'Challenges and Sensitivities'

    Amy Winehouse will not be “Back to Black” in a holographic live tour after all. The late British singer, who died in 2011, was to be featured in a stage show slated to launch near the end of 2019. But the producer of the show, BASE Hologram, has indefinitely postponed plans for the Winehouse show, [...]

  • Jennifer Lopez

    Jennifer Lopez Joins TikTok App to Promote NBC's 'World of Dance'

    Jennifer Lopez is the latest celebrity to hop on TikTok, the short-form video app owned by Chinese internet giant ByteDance — more proof of the app’s growing traction, and reflective of media companies’ desire to reach its young-skewing base. Lopez had a very specific aim: to get fans excited about “World of Dance,” the NBC [...]

  • HTC Vive Announces Focus Plus VR

    HTC Vive Announces Focus Plus VR Headset With Dual 6DoF Controllers

    HTC Vive revealed its latest standalone virtual reality headset on Thursday. The Vive Focus Plus upgrades the company’s existing headset by incorporating dual six-degrees-of-freedom (6DoF) controllers, promising users the same freedom as PC VR devices. Adding the second controller will also make it easier for developers to port existing PC VR content, while making it [...]

More From Our Brands

Access exclusive content