×

Shorts love sparks long careers

Eye on the Ocars 2013: Animation

Winning an Oscar for animated short — or even earning a nomination — can lead to a career in features.

During the 1930s, Walt Disney used his Academy Award-winning “Silly Symphonies” to train his artists for his first feature, “Snow White and the Seven Dwarfs.” More recently, the acclaimed Pixar and Aardman studios built from shorts to features: The “Toy Story” features — and the Pixar Studio itself — grew from John Lasseter’s Oscar-winning “Tin Toy” (1988), while Aardman’s “Creature Comforts” (1990), “The Wrong Trousers” (1993) and “A Close Shave” (1995) paved the way for “Chicken Run” and “Wallace & Gromit in the Curse of the Were-Rabbit.”

“Our Oscar-winning films opened doors, especially the ‘Wallace & Gromit’ shorts: They made people take us more seriously,” says Aardman co-founder Peter Lord, a co-director on this year’s Oscar-nominated “The Pirates! Band of Misfits.” “Studio headhunters are willing to give people who have made Oscar-winning shorts some kind of tryout on the basis of that success.”

During the ’30s, ’40s and ’50s, Disney, MGM and UPA dominated the animated-short category. When the Hollywood cartoon studios began closing in the late ’50s, the Oscar went to independent artists and foreign animators, beginning with John and Faith Hubley’s “Moonbird” (1959) and Yogoslav director Dusan Vukotic’s “Ersatz” (1961). These artists explored new visuals styles, unusual content and new techniques that were later adopted by the entertainment industry.

Computer animation, which dominates American feature animation, first gained public attention through the Oscar-nominated shorts “Hunger” by Peter Foldes (1974) and Lasseter’s “Luxo, Jr.” (1986). The Aardman films helped spark a renaissance in stop-motion that extends to three of this year’s toon feature nominees, “Pirates,” “Frankenweenie” and “ParaNorman.”

“Throughout the industry, there is a great, ongoing appetite for novelty. I don’t mean just cheap tricks, but novelty. People are looking for the new big idea,” Lord continues. “Short films offer artists a place to play and experiment: a young filmmaker can find his or her voice and style, or introduce a technical innovation.”

Not every Oscar winner or nominee has parlayed that distinction into a deal with a major studio. Some artists, like the Hubleys, preferred to remain independent. Others have been perceived as too far outside mainstream taste. Bill Plympton earned Oscar nominations for “Your Face” (1987) and “Guard Dog” (2004), but studio executives looked askance at his often outrageous content, while he chose to keep his hand-drawn operations small.

“The Oscar nominations gave my career a huge boost; I’m a heavyweight now in the animation world,” Plympton says. “If anyone introduces me, it’s always ‘the Oscar-nominated Bill Plympton.’ But I’m not a Hollywood person. I’m more of an indie filmmaker and my goal is to make films that appeal to adults. Hollywood is very closed-minded about animation: They want family entertainment.”

Plympton has made six feature-length films, and is at work on a seventh. But he’s made them on his own, and is conducting a Kickstarter campaign to finance “Cheatin’,” which he hopes to complete in June.

“Even though I was Oscar-nominated, Hollywood people were afraid of my content: It wasn’t family-friendly, so they felt it wasn’t really animation, that there’s no market for it,” he says. “I think the audience for Tarantino is the audience for my stuff.”

Plympton notes that American audiences have grown to accept more diverse visions in animation, citing the critical success of “Persepolis,” “The Triplets of Belleville” and “The Secret of Kells”: “The U.S. still lags behind Europe in appreciation of graphic novels for adults, and the same thing is happening with animation. I think those films, which were huge successes in Europe, will open more avenues for adult animation here.”

Eye on the Ocars 2013: Animation
Outsider art draws audiences | Shorts love sparks long careers | The sport of animated shorts

Popular on Variety

More Digital

  • Ann Sarnoff Warner Bros

    Ann Sarnoff Formally Takes Reins of Warner Bros. as CEO

    The Ann Sarnoff era at Warner Bros. has begun. Sarnoff formally took the reins as Warner Bros. chair-CEO on Thursday, two months after she was appointed to the post. Sarnoff told employees in a memo that she has been impressed by the company’s track record during the past year amid a period of upheaval for [...]

  • Martin Clunes - Manhunt

    YouTube TV Adds Subscription Options for AMC Networks' Acorn TV, UMC

    Google’s YouTube TV now offers two more add-on channels to subscribers, under an expanded pact with AMC Networks: British TV service Acorn TV and UMC (Urban Movie Channel), which features a selection of black TV and film titles. Acorn TV’s add-on channel is now available via YouTube TV for $6 per month and UMC is [...]

  • homepod-white-shelf

    Apple Said to Prep Cheaper HomePod for 2020

    Apple is getting ready to introduce a cheaper version of its HomePod smart speaker in 2020, Bloomberg reported Thursday. The company is also working on a new version of its AirPod headphones for next year, according to Bloomberg. Apple didn’t immediately respond to a request for comment. The new version of the HomePod is said [...]

  • Eminem Publisher Sues Spotify, Claiming Copyright

    Eminem Publisher Sues Spotify, Claiming Massive Copyright Infringement

    Eight Mile Style, a publishing company that holds administration rights to Eminem’s early catalog, filed a major copyright infringement lawsuit against Spotify late Thursday, claiming that the streaming giant has no license to host about 250 of Eminem’s songs, while also taking aim at the Music Modernization Act, the federal law enacted last year to [...]

  • iQIYI headquarters building in Beijing

    China’s iQIYI in Talks for Indonesia Expansion

    Chinese streaming firm iQIYI is in negotiations to expand further into Southeast Asia through a venture with Indonesia’s Media Nusantara Citra. iQIYI announced its first step outside Chinese-majority territories in June, when it revealed a linkup in Malaysia with pay-TV leader Astro. It also operates in Taiwan. In April, the company said that it planned [...]

More From Our Brands

Access exclusive content