×
You will be redirected back to your article in seconds

Food Network Dishes Up Philanthropy

ATAS to honor docu 'Hunger Hits Home'

Food Network documentary “Hunger Hits Home” will be among eight TV shows feted by the Academy of Television Arts & Sciences at its sixth annual gala on May 9.

But to hear network president Brooke Johnson tell it, the award isn’t nearly as important as the reason she chose to produce the docu. It’s what makes the Food Network and Share Our Strength, which fights childhood hunger in the U.S., ideal partners.

“When I came to the Food Network 10 years ago, I quickly discovered that all of our chefs were involved in anti-hunger activities,” says Johnson. “It’s a natural thing for a chef to do. They want to feed people.”

Indeed, Food Network staff operated a kitchen on Long Island after superstorm Sandy. It also offered meals in New Orleans after Hurricane Katrina.

But while anti-hunger efforts seem built into the DNA of those who work at the web, Food Network formalized that commitment behind Share Our Strength to put more muscle behind its efforts. “We thought we could have more impact if we focused on one thing; childhood hunger is Food Network’s main issue.”

Share Our Strength operates initiatives year-round, with an accent on a seasonal approach. From May through August, it aims to connect kids to summer meals; August and September stress the importance of a healthy preschool breakfast; other events concentrate on fighting hunger over the holidays, and buying healthy food on a tight budget.

The Food Network offers the org financial support, and is its main communication partner. “We produce documentaries about hunger, we run PSAs,” Johnson says. Which is where Hunger Hits Home comes in.

While Share Our Strength is the focus of Food Network’s national anti-hunger efforts, the web also maintains a local charitable presence, with the New York Wine and Food Festival, which it launched six years ago. The festival raises more than $1 million each year, with proceeds going to Share Our Strength and the NYC Food Bank.

(Pictured Above: Foodies: Brooke Johnson, Sandra Lee and Bobby Flay at NYC Wine & Food Festival.)

More Biz

  • Viacom HQ LA

    Viacom Stock Takes Hit Amid DirecTV Battle

    Viacom shares have taken a hit in trading Wednesday, a day after the company went public with its brewing battle over a new carriage agreement with AT&T’s DirecTV. Viacom shares were down more than 5% by midday, dropping to $26.05. On Tuesday afternoon, Viacom began warning viewers that its channels may go dark as of [...]

  • Bob Iger arrives at the Oscars,

    Bob Iger: 'Challenging Work of Uniting Our Businesses' Lies Ahead for Disney

    Bob Iger marked the historic occasion of Disney’s purchase of 21st Century Fox with a lengthy memo to staffers that was candid about the challenges of the massive integration of people and cultures that lies ahead for the media giant. “I wish I could tell you that the hardest part is behind us, that closing [...]

  • EMMA APPLETON as FEEF SYMONDS

    'Traitors' Producer 42 Hires Literary Manager Eugenie Furniss

    Eugenie Furniss is joining London- and Los Angeles-based management and production company 42 as literary manager, it was announced Wednesday. The company’s slate include movie “Ironbark,” a Cold War thriller starring Benedict Cumberbatch, and TV series “Traitors,” a spy thriller coming to Netflix in the U.S. at the end of the month. Furniss joins 42 [...]

  • Disney Fox Takeover Placeholder

    Fox Corp. Pays Disney Sale Dividend, Sets May 9 Investor Meeting

    Fox Corp. has handed over an $8.5 billion check to help Disney offset tax costs related to the 21st Century Fox acquisition. As spelled out in the Disney-21st Century Fox merger agreement, the Murdoch clan’s newly established Fox Corp. was on the hook to pay a special dividend to 21st Century Fox on the latter’s [...]

  • Kevin Tsujihara

    Kevin Tsujihara's Ouster Kicks Off a Week of Major Disruption in the Media Business

    The sudden ouster of Warner Bros. Entertainment chief Kevin Tsujihara kicked off what is likely to go down as one of the most extraordinary weeks in Hollywood history, spelling enormous turmoil and transition across the media landscape. In addition to the news about Tsujihara, which comes amid a wider shake-up of leadership at AT&T’s WarnerMedia, [...]

  • Disney Fox mega deal acquisition Illustration

    Disney Closes $71 Billion 21st Century Fox Deal

    After 15 months of wrangling and planning, Disney has formally sealed the deal on its $71 billion acquisition of 21st Century Fox. “This is an extraordinary and historic moment for us — one that will create significant long-term value for our company and our shareholders,” Disney chairman-CEO Bob Iger said in a statement on Tuesday [...]

More From Our Brands

Access exclusive content