×
You will be redirected back to your article in seconds

Cannes: Hewlett Packard’s Animated Debate

At a Hewlett Packard panel on the future of animation, participants sometimes crossed swords on the finer points of technology, but all agreed that, as in live-action, the script is the key to success.

The subject was technology but it quickly broadened into other toon areas. Frank Mannion, CEO of U.K.-based Swipe Films, pointed out the value of star names doing voice work in terms of fund-raising and marketing, even in countries where dubbing means the star voices are never heard. Marc du Pontavice, prexy-CEO of the successful Gallic toon company Xilam, added that in his experience, stage actors are more adept at vocal work than film thesps, even big-named ones.

Tiziana Loschi of the Annecy Festival cautioned that some filmmakers get so enamored with new technology that they ignore John Lasseter’s dictum that the three most important elements of a toon are “Story, story, and story.”

Michael Coldewey of the German shingle Trixter raised questions about the definition of 3D and stereoscopic 3D, and talked about the overlap between animation and visual effects (his company contributed to “Iron Man 3”).

The session, at the HP Lounge in the Majestic on Saturday, was moderated by Variety senior VP Tim Gray.

Popular on Variety

More Biz

  • Latin Recording Academy Names Manuel Abud

    Latin Recording Academy Names Manuel Abud COO

    As it celebrates its 20th anniversary, the Latin Recording Academy today announced several key changes to its leadership team. Former Azteca America president/CEO Manuel Abud has been named the organization’s chief operating officer, while 19-year Latin Grammy vet Luis Dousdebes takes on the new position of Chief Awards, Membership and Preservation Officer. Also, Aida Scorza, who has worked [...]

  • 'OpenAP' CEO David Levy Sees New

    'OpenAP' CEO David Levy Charts New Course

    A consortium built by some of the nation’s biggest media outlets to win new kinds of advertising is quickly changing its course. Founded in 2017 by Viacom, 21st Century Fox and Time Warner, OpenAP was initially designed to help marketers figure out ways to buy advertising based on reaching segments of audience that aren’t defined [...]

  • Spin Lab

    Big Deal Inks Joint Venture With Ricky Reed’s Nice Life Company

    Independent music publisher Big Deal Music Group announced today that they have signed a joint venture deal with Nice Life Copyright Company, the music publishing company founded by Grammy-nominated producer/ writer/ artist Ricky Reed.  Under the terms of the agreement, Big Deal will administer songs for Nice Life, and the two companies will join forces [...]

  • Barron HiltonBarron Hilton 1990

    Famed Hotelier Barron Hilton Dies at 91

    Barron Hilton, a famed hotelier who helped expand the Hilton Hotels empire and a founding owner of the Chargers NFL football team, has died, the Conrad N. Hilton Foundation announced. He was 91. “Today the world of hospitality mourns for one of the greats. Barron Hilton was an incredible family man, business leader and philanthropist. [...]

  • Patrick Whitesell and Ari Emanuel WME

    Endeavor Targets Sept. 27 for Stock Debut, IPO Video Tells Company's Origin Story

    After years of preparation, Endeavor is set to make its formal Wall Street debut on Sept. 27, when its stock will begin trading on the New York Stock Exchange. Endeavor has targeted Sept. 26 for the final pricing of its shares. The stock will trade publicly the following day. Earlier this week, Endeavor said its [...]

  • Netflix - Apple TV

    Netflix Stock Drops After CEO Acknowledges 'Tough Competition' Coming From Disney, Apple

    Netflix shares fell as much as 7% Friday to a nine-month low, coming after CEO Reed Hastings commented that the November launches of Disney Plus and Apple TV Plus will introduce a “whole new world” of competition. Hastings, speaking at the Royal Television Society conference Friday in Cambridge, England, said, “While we’ve been competing with [...]

More From Our Brands

Access exclusive content