TruTV eyes Shaq, Mandel projects

Cabler adds to development mix

TruTV has ordered a pilot featuring former NBA star Shaquille O’Neal that will center around viral video clips, while also developing a new project from Howie Mandel.

“Upload with Shaquille O’Neal,” a potential weekly series, comes from Fishbowl Worldwide Media, with Vin Di Bona, Bruce Gersh, Susan Levison and Beth Greenwald exec producing alongside Mike Gibbons (“Tosh.0”).

TruTV is also moving two other projects into development: “Jeff & Curtis Lose Weight,” a Rive Gauche TV comic take on dieting programs featuring the duo of Jeff Sloniker and Curtis Rainsberry, and “Turbulence,” a gameshow held on a mid-flight airplane that comes from Mandel’s Alevy Prods.

The cabler also confirmed season premiere dates for returning series “Operation Repo” (June 6), “World’s Dumbest …” (June 7), “Lizard Lick Towing” (June 11) and “Storage Hunters” (June 12). “Hardcore Pawn” and “Vegas Strip” will then follow with season premieres in July, the same month that new spinoff series “Hardcore Pawn: Fort Bragg” launches.

Later in 2012, TruTV will premiere “Killer Karaoke” from Zodiak Prods. and “Guinness World Records Gone Wild” from High Noon Entertainment. Another planned series, “Container Wars” from T Group Prods., is awaiting a cast-contingency hurdle.

TruTV recently completed it top quarter for ratings in its history, ranking in basic cable’s top 10 among men 18-49, with a median primetime viewer age of 41. The cabler has eschewed an upfront presentation for a series of in-person meetings.

“Given the rapidly changing media environment, we decided the big budget upfront presentation does not provide the opportunity to sit down and develop unique solutions for our clients,” TruTV exec veep and COO Marc Juris said. “This year we don’t want to pitch. We want to partner.”

More TV

  • La Unidad

    Movistar Plus Pitches ‘La Unidad’ Digitally to International Buyers

    MADRID  —  Telefonica’s Movistar Plus was set to show off a pair of dramas at this year’s MipTV before the market was canceled. Now, Movistar has prepared online presentations on Monday where it will screen episodes of both series as well as conversations with producers and creatives from both series. Each show focus on terrorist [...]

  • La Linea Invisible

    Movistar Presents New Drama ‘La Linea Invisible’ to Virtual Marketplace

    MADRID – Originally planned to premiere alongside fellow Movistar Plus Original “La Unidad” at this year’s MipTV, “La Línea Invisible” will now instead screen for international buyers digitally in an online showcase hosted by the Spanish broadcaster on Monday. From “What the Future Holds” creator Mariano Barroso (“The Wolves of Washington”), the six-part series is [...]

  • John Callahan

    John Callahan, 'All My Children' Soap Opera Star, Dies at 66

    John Callahan, a soap opera star on “All My Children,” died on Saturday morning after suffering a stroke at his Palm Springs, Calif., home on Friday. He was 66. “Your bigger than life, gregarious personality will leave a hole in our hearts forever. We are devastated–my great friend, co-parent partner, and loving father to Kaya,” [...]

  • Cardi B Joe Exotic

    Cardi B Pledges to Start a GoFundMe for Joe Exotic From Netflix's 'Tiger King'

    Cardi B, like most people in the world, is hooked on Netflix’s “Tiger King.” Over the past couple of days, Cardi has been tweeting about the new docu-series, which follows the bizarre story of Joe Exotic, a private zoo owner with hundreds of exotic animals who ends up in jail for hiring a hitman to [...]

  • Victorious

    Ariana Grande and the 'Victorious' Cast Celebrate 10 Year Anniversary on Zoom

    Nickelodeon fans’ dreams came true when the cast of “Victorious” reunited to celebrate the show’s debut 10 years ago. Ariana Grande, Victoria Justice and their co-stars were supposed to get together in person to commemorate the anniversary, but due to the shelter-in-place rules around the country, the cast all hopped on a Zoom call. Grande [...]

  • Tiger King

    'Tiger King': Where Everyone in the Series Is Now

    (Warning: Spoilers ahead. Do not watch if you haven’t seen all seven episodes of Netflix’s “Tiger King.”) Like a stealthy tiger padding through the jungle, no one saw Netflix’s “Tiger King” coming until it was too late to un-see the questionable conditions the animals were kept in, and the questionable taste in tattoos of nearly [...]

More From Our Brands

Access exclusive content