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OWN greenlights three backdoor pilot specials

Projects hail from Katalyst, Harpo and World of Wonder

As OWN continues to build up its programming base, the cabler has given the greenlight to three specials that are designed to serve as backdoor pilots.

“Customer Is Always Right,” from Ashton Kutcher and Jason Goldberg’s Katalyst shingle, is a reverse “Undercover Boss,” where a nationwide business will hire two of customers to work alongside the company’s top execs for a week. Goldberg exec produces with Jenelle Lindsay.

Harpo Studios’ “Commander in Heels” takes an inside look at two high-powered women — Dylan Lauren (daughter of Ralph Lauren) and Leslie Blodgett, exec chairman of cosmetic company Bare Escentuals. Exec producers are Glenda Hersh, Steven Weinstock, Jonathan Sinclair, Jill Van Lokeren, Arthur Borman and Stephanya Bareham.

From World of Wonder, which previously produced the OWN docu “Becoming Chaz,” is “10 Kids 2 Dads,” about a gay couple who have adopted 10 underprivileged children. Exec producers are Fenton Bailey, Randy Barbato, Tom Campbell and Richard Courtney.