Seeking a leader for the digital age, The Weather Channel has named David Kenny, president of Cloud platform Akami, as chairman-CEO.
Kenny also co-founded and served as managing partner of VivaKi, the combined worldwide media and digital arm of Publicis Groupe, and was chairman-CEO of global brand agency Digitas.
The Weather Channel said Kenny will work closely with the management team and the board “to leverage the company’s unique collection of media assets and spearhead the further development of a comprehensive, integrated strategy to accelerate its growth in the United States and internationally.”
“I was attracted to The Weather Channel because weather is fascinating,” said Kenny. “Accurate, timely forecasting is an everyday necessity for people and businesses everywhere. The Weather Channel has ubiquitous reach across our TV, digital and mobile platforms, and that’s what makes us so unique. Our programming and content continues to evolve in many interesting ways, and that means we’re in a great position to work closely with our affiliates, advertisers, and partners. I am excited to join a team of talented meteorologists, management leaders and dedicated employees as we collaborate to grow and expand across our various platforms globally.”
The Weather Channel is owned by a consortium including Bain Capital, Blackstone Group, and NBC Universal.
Kenny succeeds Mike Kelly, who joined the company as President and CEO in 2009. Kelly will serve as a special adviser to the CEO and the Board of Directors of TWCC. He will also serve as an adviser to Bain Capital.
The Weather Channel properties are the nation’s most popular source of weather news and information, reaching 163 million people – and 110 million of those people access content through multiple platforms. The Weather Channel provides weather information online to 62 million unique users each month and 11 million per day. It also reaches 33 million monthly unique users through its mobile platform and 94 million monthly cable viewers.