Discovery Networks Latin America/U.S. Hispanic has tapped former Disney Channels Worldwide prexy Carolina Lightcap as head of content and general manager for the Southern Cone countries that comprise the southernmost regions of South America.
Lightcap will be based in Buenos Aires and report to Enrique R. Martinez, topper of Discovery Latin America. Position is effective August 13.
In her new post, the 20-year showbiz vet will oversee areas within Discovery’s Latin division including programming, marketing, publicity and on-air promotions. Lightcap will also drive Discovery’s content initiatives in the region, along with the online editorial strategy.
As general manager for the Southern Cone, Lightcap will oversee Discovery’s businesses in Chile, Argentina, Boliva and Paraguay. She will also develop new biz initiatives in the region.
“Carolina is an outstanding creative an operational executive with the ability to manage portfolios across multiple brands within the international pay TV business,” said Martinez. “She will undoubtedly add value and contribute to the success of our constantly expanding businesses in Latin America and the U.S. Hispanic markets.”
Prior to her time at Disney, Lightcap held exec roles at Sky Latin America, 20th Century Fox Home Entertainment and Fox Latin American Channels.