BBC pacts with Hulu in Japan

U.K. pubcaster licenses 600 hours of shows

LONDON — BBC Worldwide has licensed 600 hours of fare to Hulu Japan.

The deal, which makes the shows available on the VOD platform from Friday, represents the largest volume of any content ever sold to Japan by Worldwide, said the BBC.

The distributor also claimed it is the first time a U.K. company has sold shows to Hulu Japan.

Featured in the package are drama, comedy, music, lifestyle, natural history, science and history.

Titles include “Doctor Who,” “Spooks,” “Little Britain,” “Walking with Dinosaurs,” “Top Gear” and “Life.”

Also available are preems of the feature-length version of “Polar Bear — Spy on the Ice,” and laffer “Absolutely Fabulous'” 20th anniversary specials.

Joyce Yeung, general manager and senior VP for BBC Worldwide sales and distribution, Asia, said: “Hulu’s versatile service opens up a new audience for our catalog.”

Hulu Japan bowed last September. It was the first time the service had expanded outside the U.S.

Digital distribution is becoming increasingly important for Worldwide.