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Fox Sports Media Group executive Doug Sellars died Friday, Dec. 30, in Los Angeles after a recent heart attack. He was 50.

Sellars, who was exec VP of production and executive producer for the company, was memorialized Sunday on all FSMG networks.

In the tribute, Fox Sports Media Group chairman David Hill said of Sellars: “He was a brilliant television producer, an overwhelmingly proud Canadian, a true sports fan, and one of the kindest, people you will ever know.”

Sellars joined Fox Sports in 2000, overseeing live-event production at Fox Sports Net. He was a main architect in the formation of the Speed cable net. He oversaw Fox Sports Regional Network’s production of nearly 5,000 MLB, NBA, and NHL games, as well as national collegiate programming , including ACC and Pac-10 basketball and Big 12 and Pac-10 football. Sellars also oversaw FSN’s transition from standard to high definition production.

After being named exec VP of Fox Sports in August, Sellars oversaw all studio and event production for the networks and entities within FSMG, including Fox Sports, Fox Sports Regional Networks, Speed, Fox Deportes, Fox Soccer, Fuel TV and FoxSports.com. He was also an adviser to the Big Ten Network.

“He brought a leadership-style of teamwork, balance and fluidity with his easygoing personality, self-deprecating sense of humor and firm hand,” FSMG said.

Before joining Fox Sports, Sellars spent 12 years with the CBC, holding a variety of production posts including senior executive producer. While at the Canadian pubcaster, Sellars covered a variety of events including the Olympics (1988, 1992, 1996, 1998), Blue Jays baseball, “Hockey Night in Canada,” World Cup skiing and the World Figure Skating Championships. Sellars began his career with the Canadian Sports Network as an associate producer.

The Toronto native attended Ryerson Polytechnical Institute, graduating with a bachelor of applied arts degree in radio and television.

Sellars is survived by his wife of 26 years, Barb, and two children.