×

WB developing pic of manga ‘Bleach’

Producer Peter Segal and scribe Dan Mazeau shepherding project

Warner Bros. has acquired live-action feature rights to Tite Kubo’s manga and anime property “Bleach,” which will be adapted by “Wrath of the Titans” scribe Dan Mazeau.

Peter Segal (“Get Smart”) will produce with an eye toward possibly directing.

With more than 75 million print copies in circulation in Japan alone, “Bleach” follows the adventures of Ichigo, a teenager who can see ghosts. When his family is attacked by a Hollow — a malevolent lost soul — Ichigo inadvertently absorbs the power to hunt Hollows. He then dedicates his life to protecting the innocent and helping tortured souls find peace.

Segal’s Callahan Filmworks partner Michael Ewing will also produce along with Masi Oka and Viz Prods., a subsidiary of Viz Media, the English-language publisher of “Bleach.” Jason Hoffs will produce for Viz, while Branon Coluccio will exec produce. WB exec Jon Berg will oversee the project for the studio.

Popular on Variety

Oka, who co-starred in Segal’s “Get Smart,” brought the project to Callahan Filmworks.

“I’ve always been a huge fan of ‘Bleach’ and have great respect for its creator Kubo and the truly original and amazing world he has created in this manga,” said Segal, whose “Get Smart” grossed more than $230 million worldwide for Warners in 2008.

CAA reps Segal, Ewing and Callahan Filmworks, as well as Mazeau, who is also repped by Circle of Confusion and attorneys Shep Rosenman and Lee Rosenbaum of Katz, Golden & Rosenman. Oka is repped by UTA and Circle of Confusion.

More Film

  • Pathé Inks Major Pre-Sales on Emilia

    Pathé Inks Major Pre-Sales on Emilia Jones Starrer 'Coda' (EXCLUSIVE)

    Pathé has closed major pre-sales on Sian Heder’s anticipated film “Coda,” starring Emilia Jones, Eugenio Derbez and Marlee Matlin, after unveiling an exclusive promo reel of the film at EFM. An English-language remake of the French smash hit “La Famille Belier,” “Coda” is being produced by Philippe Rousselet and Fabrice Gianfermi at Vendôme Group, alongside [...]

  • Greenwich Takes U.S. Rights to Caroline

    Greenwich Takes U.S. Rights to Oscar-Winner Caroline Link's 'When Hitler Stole Pink Rabbit'

    Beta Cinema has sold the German box-office hit “When Hitler Stole Pink Rabbit” by Oscar-winner Caroline Link to the U.S. Greenwich Entertainment picked up the rights to the feature, which has attracted almost one million admissions since its Christmas release in Germany alone. German media lauded the film, calling it “a real godsend for the [...]

  • 'H Is for Happiness' Review

    'H Is for Happiness': Film Review

    More often than not, “A” festival competitions privilege the arty over the entertaining, so hats off to the Berlinale Generation section, where the two qualities frequently coexist. A case in point: the delightful coming-of-age dramedy “H Is for Happiness,” which provides feel-good entertainment for the entire family without pandering — and definitely without sacrificing style [...]

  • 'Jinpa' Review

    ‘Jinpa’: Film Review

    After roaming for more than a year on the international festival circuit, “Jinpa” — the latest effort from Tibetan director Pema Tseden (“Old Dog,” “Tharlo”) — has finally launched a limited run in U.S. art houses, where it might find an appreciative if occasionally perplexed audience for its idiosyncratic mix of deadpan wit and understated [...]

  • Clarisse-Goulart

    Projeto Paradiso Fights for Brazilian Film Industry

    BERLIN — Having slowed incentives to a near halt this year, Brazilian president Jair Bolsonaro’s government looks set to decimate film funding in 2020. Brazil’s industry is bracing – and fighting back. On Sunday, at Berlin, Projeto Paradiso, a philanthropic organization, announced a Sao Paulo Forum, New Business Models for a New Audiovisual Era, and [...]

  • The Journey

    Saudi Animation Feature 'The Journey' Secures Distribution in MENA and Japan

    Animation feature “The Journey,” co-produced by Saudi animation studios Manga Productions and Japan’s Toei Animation, has struck a deal with Dubai-based exhibitor Vox Cinemas for theatrical distribution across the Middle East and North Africa. Manga has also announced that the toon epic based on Saudi folklore and directed by Japan’s Shizuno Kobun (“Godzilla: City on the [...]

  • The Suspended Mourning

    Berlin: Hernan Caffiero Sets Up Two Series About Victims of Police Violence as Chilean Industry Protests Brutality (EXCLUSIVE)

    Inspired by the victims of violent crackdowns by Chilean police, filmmaker Hernán Caffiero is looking to tell their story. Caffiero is currently developing two series about human rights crimes and the effects of police brutality in Chile, one a four-part documentary, the other a follow-up to his Intl. Emmy-winning “The Suspended Mourning,” a dramatized collection [...]

More From Our Brands

Access exclusive content