Andy Fickman’s Oops Doughnuts has promoted Laura Maurer to serve as creative executive at the shingle.

She previously assisted Oops partner Betsy Sullenger and worked at Flower Films on “Whip It,” “Fast Food Nation” and “He’s Just Not That Into You.” Oops’ current slate includes “Boy Scouts vs. Zombies”; “The Plantation,” a joint production with RKO and Twisted Pictures based on RKO’s “I Walked With a Zombie,” with Adam Marcus directing; and Bryan Fogel’s “Jewtopia,” which just completed production starring Jennifer Love Hewitt, Rita Wilson, Jon Lovitz, Camryn Manheim, Tom Arnold, Joel David Moore, Ivan Sergai and Jamie Lynn Sigler.

Fickman directed family comedy “Parental Guidance,” due out Nov. 21.