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Ondamax closes cable, Netflix deals

HBO Latino takes rights to 'Habana Eva,' 'Stone's Throw'


Eris Mathis’ Miami-based Ondamax Films, one of the U.S.’ few specialist Latin-American pic sales companies, has clinched a raft of sales with pay TV operators in and outside the U.S.

Prices paid by a top paybox, such as HBO, are often now much higher than those for all-rights U.S. sales.

HBO Latino, HBO’s U.S. Spanish-language service, has closed U.S. pay TV rights on two magic realist movies: Fina Torres’ flamboyant tale in contempo Cuba, “Habana Eva,” and Sebastian Hiriart’s Mexican/U.S. immigration odyssey, “A Stone’s Throw Away.”

Meanwhile, HBO Latin America has swooped on “Eva,” Brazilian Hector Dhalia’s comedy “Drained” and Argentinian Raphael Aguinaga’s romantic drama, “Juan and the Bailarina” (aka “The Uprising”).

Also, Latin American paybox Lap TV has closed on Mexican erotic drama “Deseo,” Chilean slasher “Baby Shower” and Peruvian Rosario Garcia-Montoro’s well-reviewed coming-of-age tale “Bad Intentions.”

Transforming its business, Ondamax has also inked a pioneering multi-year deal with Netflix to make available titles on Netflix’s U.S. and building Latin American services.

Deal kicked in this October. Titles in a first 25-pic package for Netflix include Brian Petersen’s U.S. border adventure “Coyote,” “Baby Shower” and “Intentions.”

Now an official Netflix aggregator, Ondamax is looking to acquire U.S. and Latin American SVOD, VOD and pay-TV rights to at least 50 Latin American titles a year, Mathis told Variety.

Ondamax has acquired worldwide rights to “Being and Becoming,” a worldwide unschooling-themed docu feature from France’s Clara Bellar.

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