The first ever Look East: Korean Film Festival will launch June 23 and 24 in Hollywood with a weekend of notable Korean film talent.

Headed by producer Martha Chang, fest will take advantage of the fact that Los Angeles has the largest population of people of Korean descent outside Korea.

“Korea and its influences, whether it be in movies, food or music, seems to be everywhere,” said Chang.

Directors whose work will screen at the event include Kwon Taek Im, Jee-woon Kim and Chang-dong Lee.

Longtime champion of Korean cinema Pierre Rissient will be recognized for his contributions to Asian films.

As part of the celebration, stars from Korea including actors Byung-hun Lee (“G.I. Joe: The Rise of Cobra) and Sung-ki Ahn will cast their hand and footprints at Grauman’s Chinese Theater, where screenings will also be held.

“American filmmakers and audiences have always been intrigued with the Far East and especially with action stars from that part of the world,” said “G.I. Joe” movie producer Lorenzo di Bonaventura.