HBO Documentary Films has acquired the domestic TV rights to Jeffrey Kimball’s South By Southwest docu “The Central Park Effect,” it was announced Monday afternoon.

Pic world-preemed Sunday Mar. 11 in the docu feature competish program and had two addition screenings at the annual festival, which wrapped Mar. 17.

The deal was negotiated by Submarine’s Josh Braun on behalf of the filmmakers with HBO Documentary.

Docu looks at the array of wild birds that stop in Manhattan’s celebrated green space and the ardent binocular-sporting bird-watchers who plan their lives around annual migration patterns.

Pic is an Other Noises production, exec-produced by Pamela Hogan and Tom Casciato, edited by Daniel Baer and co-produced and co-edited by Nick August-Perna.

“HBO is the ideal home for ‘The Central Park Effect’ and gives us the ability to tell an important story to millions of people,” commented Kimball. “Even though it’s set in the middle of New York City, this is a story about people’s connection to nature. It’s important for us to realize that as the world becomes more urbanized, nature doesn’t have to entirely disappear from cities.”