Upstart VOD distributor GoDigital has received a high-six-figure capital infusion from Preferred Ventures, the digital media fund.
Preferred was launched last year by Ed Ojdana, founder of FreeCreditReport.com and former Experian Interactive CEO, and Chris Kelly, former Facebook chief privacy officer.
“The financial and intellectual resources provided by Preferred Ventures will fuel our growth as digital distribution continues to evolve,” said GoDigital founder and CEO Logan Mulvey. “There could be no better moment to secure this influx of capital.”
As a part of the capital infusion, Ojdana will become board chairman and Kelly will join the reconfigured board. Mulvey will remain CEO.
“Chris and I have been impressed with Logan’s vision of where digital distribution is headed,” Ojdana said. “GoDigital has established itself as a respected industry player and we look forward to taking it to the next level.”
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Preferred Content managing partner Kevin Iwashina represented Preferred Ventures in the investment.
GoDigital, which has an output arrangement with Lionsgate and pacts with digital distribs including iTunes, Netflix, Amazon, Hulu, Playstation and Dish, has aggressively pursued content deals this year. It made a distribution pact with Adopt Films and acquired Might Entertainment in early 2012, secured on-demand rights to the 1,000-title Spanish-language film library of Latin Anywhere in February and has since scooped up a good handful of individual titles.