×
You will be redirected back to your article in seconds

Eli Roth to keynote Variety Film Marketing Summit

Hyphenate joins list of industry notables at Oct. 24 confab

Eli Roth, the hyphenate behind projects ranging from the “Hostel” films and the Netflix horror series “Hemlock Grove” to the upcoming Universal release “The Man With the Iron Fists,” will headline the keynote conversation at Variety’s Film Marketing Summit on Wednesday.

Confab, taking place at the InterContinental Hotel in Century City, is co-produced by Stradella Road and will engage a lineup of key industry speakers to analyze and debate major marketing trends. Topics include the outlook for theatrical film marketing and distribution, gauging success in social media and opportunities in China.

Roth established himself as a presence in the horror realm with his feature directorial debut “Cabin Fever” in 2002 and has become a genre force as producer of the “Last Exorcism” and its in-the-works sequel, as well as the upcoming “Aftershock” and “Clown.” He extended his brand this year with the opening of Eli Roth’s Goretorium, a year-round horror experience in Las Vegas. As an actor, he’s appeared in “Inglourious Basterds” and “Grindhouse.” His next directorial effort is “The Green Inferno.”

Roth produced and co-wrote with director RZAThe Man With the Iron Fists,” starring RZA, Russell Crowe and Lucy Liu. The film opens Nov. 2.

Other confirmed speakers at the summit include Jason Alex, head of digital marketing at DreamWorks Animation; Chris Aronson, president of distribution at 20th Century Fox; Stephen Bruno, prexy of marketing at The Weinstein Company; Terry Curtin, prexy of marketing at Relativity Media; Gene Garlock, senior VP of global promotions at Warner Bros.; Josh Greenstein, chief marketing officer at Paramount Pictures; Dave Hollis, exec VP of distribution at Walt Disney Pictures; T.J. Marchetti, senior VP of digital marketing at Walt Disney Studios; Doug Neil, senior VP of Universal Interactive Marketing; Gordon Paddison of Stradella Road; and Tony Sella, chief creative officer and co-prexy of domestic theatrical marketing at 20th Century Fox.

Summit sponsors include Tremor Video, Yahoo, SAG-AFTRA, AOL, the Consumer Electronics Assn., Simulmedia and TouchTunes.

More Film

  • Nicolas Cage

    Film News Roundup: Nicolas Cage's 'Jiu Jitsu' Obtains Cyprus Support

    In today’s film news roundup, Cyprus is backing Nicolas Cage’s “Jiu Jitsu”; “The Nanny” and “Amityville 1974” are moving forward; “Milk” is returning to theaters; and Garrett Hedlund’s “Burden” is getting distribution. CYPRUS REBATE Nicolas Cage’s “Jiu Jitsu” has become the first international film to use Cyprus’ new tax credit-rebate program by filming entirely in [...]

  • Zhao Tao

    Zhao Tao Gets Candid in Kering's Shanghai Women in Motion Showcase Interview

    Zhao Tao is one of the most recognizable faces in Chinese art cinema thanks to her longtime collaboration with director Jia Zhangke, whom she married in 2012. From 2000’s “Platform” to last year’s “Ash is Purest White,” her work has plumbed the moral depths of modern China and brought stories of the country’s drastic change [...]

  • Skyline on the Huangpu River with

    Chinese-American Film Festival Seeks Particular Dialog

    With U.S.-China ties at an ever-sinking low, the Chinese-American Film and TV Festival on Tuesday pledged to improve communications between the two countries —  at a Chinese language-only press conference Tuesday that had few foreigners present. Most attendees who took to the stage to give congratulatory speeches that seemed more intent on heaping praise upon [...]

  • Murder Mystery

    Netflix Reveals Record-Breaking Stats for Sandler-Aniston 'Murder Mystery' Flick

    “Murder Mystery,” the latest Adam Sandler film to debut on Netflix, broke viewing records on the streaming service, the company revealed Tuesday. The film, which is co-headlined by Jennifer Aniston, was seen by close to 30.9 million households in its first 3 days, according to a tweet sent out Tuesday afternoon. 🚨ADAM SANDLER AND JENNIFER [...]

  • Agents Accuse Writers Guild of Refusing

    Writers Guild 'Plans to Respond' to Agents' Proposal as Frustration Mounts

    In a sign of increasing frustration, Hollywood agents have accused the Writers Guild of America of foot-dragging in the bitter two-month dispute. “It has become clear as more days pass that the Guild is not interested in making a deal,” said the negotiating committee for the agents in statement issued Tuesday. “Over the past year, [...]

  • Jermaine Fowler arrives at the 69th

    Jermaine Fowler to Co-Star With Eddie Murphy in 'Coming 2 America' (EXCLUSIVE)

    Jermaine Fowler is set to play one of the leads opposite Eddie Murphy in Paramount’s sequel “Coming 2 America,” sources tell Variety. “Hustle & Flow” helmer Craig Brewer is on board to direct the pic with the studio planning an August 7, 2020 release. Plot details of “Coming 2 America” are unknown, as are the [...]

  • Henry Golding attends the Fragrance Foundation

    Henry Golding Starts Long House Shingle With 'Inheritance,' 'Harrington's Greatest Hits'

    “Crazy Rich Asians” star Henry Golding has started Long House Productions in partnership with China’s Starlight Cultural Entertainment Group with two features in the works. Golding’s first feature under the Long House banner is action adventure “The Inheritance,” based on an original story idea by Alistair Hudson and Golding. Hudson is writing the script for [...]

More From Our Brands

Access exclusive content